Marketing Executive

3 weeks ago


Kolkata, India DeepRanjani Foundation Full time

**Job description**

**Designation: Marketing Executive**

**FEMALE CANDIDATES PREFERRED.**

We are seeking a highly motivated and talented Marketing Executive to join our non-profit organization, which focuses on serving individuals with special needs. As the Marketing Executive, you will play a pivotal role in promoting our mission, raising awareness, and driving engagement with our target audience. You will be responsible for developing and implementing effective marketing strategies and campaigns that effectively communicate the impact of our organization's work and drive support from various stakeholders.

**Responsibilities**:

- Develop marketing strategies for special needs programs and services.
- Cultivate media relationships and draft communication materials.
- Plan and promote fundraising events and community programs.
- Maintain consistent brand messaging and visual identity.
- Collaborate with program and fundraising teams.
- Monitor and analyze marketing performance.
- Visit schools, colleges, and corporate offices for promotion and engagement.
- Develop partnerships with educational institutions and corporate organizations.
- Conduct educational workshops and presentations.
- Attend networking events and engage with the community.
- Enhance online presence through social media and website content.
- Share testimonials and success stories.
- Establish volunteer and ambassador programs.
- Continuously evaluate and adapt strategies for maximum impact.
- Other duties as assigned by the Managing Director.

**Requirements**:

- Bachelor's degree in marketing, communications, or a related field (relevant experience will be considered)
- Proven experience in marketing, preferably in a non-profit or social impact organization
- Strong understanding of marketing principles, strategies, and tactics
- Excellent written and verbal communication skills
- Ability to create compelling content (written, visual, and multimedia) that resonates with target audiences
- Experience in event planning and promotion is a plus
- Understanding of special needs individuals and their unique challenges is desirable
- Creative thinker with the ability to generate innovative marketing ideas
- Strong organizational skills and ability to manage multiple projects simultaneously
- Results-driven mindset with a focus on data analysis and optimization
- Passion for social impact and making a difference in the lives of special needs individuals
- Excellent communication and interpersonal skills
- Strong organizational skills, with the ability to manage multiple tasks simultaneously
- Attention to detail and accuracy
- Ability to work independently, as well as part of a team
- Strong problem-solving skills and the ability to think creatively and strategically

**Ø Joining ASAP**

**Ø Salary Range: Rs. 15,000/- to Rs. 20,000/-**

**About the Company**:
DeepRanjani Foundation is an Institution where individuals with Special Needs and Neuro-Developmental Disabilities start a new journey in their lives, with a unique concept of 'Supported Employment' which gives them an opportunity to start earning through various services and production units that are offered.

DeepRanjani Foundation is a Section 8 Company Under Company’s Act 2013 Govt. of India focusing towards urban and rural outreach of West Bengal and beyond, directly impacting the lives of individuals with intellectual special needs & their families.

We focus primarily on Vocational & Skill Building Training along with Supported Employment Generation for Individuals with Special Needs & Neurodevelopment Disabilities such as Autism Spectrum Disorder, Cerebral Palsy, Down's Syndrome, ADHD, Intellectual and Learning Disabilities.We are proud to be one of the leading Institutions in Eastern India to offer Supported Employment after completion of Vocational Skill Building Programs, thus Empowering such Individuals to Enhance their Earning Capabilities.

Along with Vocational & Skill Building Programs, we offer our beneficiaries necessary Therapeutic Management for their challenges related to disability. We aim to empower families to enable them to deal with the Challenges of Special Needs and offer their children a safe, hygienic and meaningful living.

**Job Types**: Full-time, Regular / Permanent

**Salary**: ₹15,000.00 - ₹20,000.00 per month

**Benefits**:

- Cell phone reimbursement
- Commuter assistance
- Health insurance
- Internet reimbursement
- Paid sick time
- Provident Fund

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus
- Yearly bonus

Ability to commute/relocate:

- Kolkata, West Bengal: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- total work: 1 year (preferred)

Application Deadline: 24/06/2023
Expected Start Date: 03/07/2023



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