Brand Executive

6 days ago

Mohali, India E-commerce Beauty Brand Full time

**Job description**
- Responsible for the complete, Sales, Operations, Inventory, pricing, and gross margins.
- Develop Concept / Brand attributes and positioning strategy in line with Organizations guidelines.
- Responsible for developing the Sales targets with E-Commerce portals and making 360degree marketing plan to achieve the same on platforms like Nykaa, Amazon, Flipkart, Myntra, Cloudtail
- Prepare the Annual online marketing budget for the e-commerce partners and allocate budget to brands with the break up in terms of season, campaign, media etc
- Prepare annual marketing calendar for Amazon, Flipkart, Myntra, Cloudtail
- Manage appropriate product promotions on all E Commerce platforms in collaboration with platforms like Amazon, Flipkart, Myntra, Cloudtail
- Designing and planning exclusive product ranges for e-commerce partners and working closely with design, product, and production team
- Recommend e-commerce (online ) store promotions in consultation with the vendors and ecommerce portal.
- Recommend events specific to the brand, product category and season.
- Forecast along with the vendors and the e-commerce portal on the increase in traffic during the promotions.
- Ensure the listing of all the stock is live on the e-commerce portal.

**Know the customer**:

- Deeply understand customer behavior, develop new customer insights
- Own the business: Co-own the P&L, develop the business model, understand where opportunities are, and create a viable business to service them

**Know the market**:
Stay on top of trends in an ever-changing landscape, find opportunities and prioritize based on size, internal capabilities, etc.

**Know the competition**:
Understand on-line and off-line players. Ensure selection stays well ahead of the competition

**Key Skill Requirements**
- Own the terms of business with the vendor - products, returns, ordering, etc.
- Ensure high-share of mind from the vendor. Build deep ties.
- Make vendors partners in driving disruptive changes for the category

**Market Understanding**:
Develop a thorough knowledge of the market - short term and long term trends Drive portfolio management for best offers and discounts for the customers

**Desired background**:
Must have hands-on experience in working on platforms & vendors like Myntra, Cloudtail, Amazon, Flipkart etc

**Salary**: ₹9,037.39 - ₹28,639.74 per month

Schedule:

- Morning shift

Ability to commute/relocate:

- Mohali, Punjab: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- total work: 1 year (preferred)

**Speak with the employer**
+91 8146903754

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