Digital Marketing Executive Officer

1 week ago

Ernakulam, India TriWorld Capita Full time

**Digital Marketing Manager**:
**THE COMPANY**:TriWorld Capita is a Kochi-based Company with offices in Kochi & Dubai. It has diversified interests in Realty, Hotels & Resorts, Sports, FMCG, Tours & Fractional investments.

**OVERVIEW**: As a Digital Marketing Manager, you will support the Director/GM of Sales & Marketing with the planning and execution of an effective digital marketing strategy that builds and maintains a powerful online presence for the Hotels & Resorts as well as increases revenue, grows market share and creates a consistent multi-channel experience for our users and guests.

**RESPONSIBILITIES**:

- Passionate about the digital world with a deep understanding of the ever-evolving digital and social media environments
- Able to lead a team and prepare strategies and campaign on your own.
- Lead integrated digital marketing campaigns from concept to execution Exceptional organizational skills and attention to detail.
- Data-driven thinking and strong quantitative, analytical, and problem-solving skills, including the ability to turn data and insights into online marketing initiatives
- Solid knowledge of website analytics and CRM/marketing automation tools Experience in optimizing landing pages and user funnels
- Out-of-the-box thinker and innovator
- Up-to-date with the latest trends and best practices in online marketing and measurement Key Responsibilities
- To develop, implement, track and optimize the Company's digital marketing campaigns across all paid, owned and earned channels
- To regularly track, analyses and report, weekly, monthly and quarterly, on campaigns and channels’ performances vs. agreed KPIs and budget
- To design, build and maintain social media presence and campaigns
- To collaborate and manage relationships with agencies and third parties
- To manage various e-tools e.g. CRM, CMS, ORM, Social Media Management Platforms etc.To build, maintain and update customer databases
- To manage the distribution of content across all channels and to ensure it is constantly up to date and in line with the brand guidelines To manage and monitor the Company's online reputation across different reviews sites and social media platforms
- To identify trends, insights and opportunities to optimize performance
- To monitor and report on competitors’ online activitiesREQUIREMENTS:

- Bachelor degree
- Advanced computer skills: Microsoft Suite, Word, Excel and PowerPoint; Adobe Photoshop; social media listening/ tracking and analytic tools At least 3 years of digital marketing experience, leading and managing digital marketing campaigns Internet marketing experience in hospitality/travel industry would be an added advantage
- Strong understanding of traditional and online marketing tactics and strategy, Content management and web analytics experience
- Knowledge of website production with a firm grasp of website fundamentals
- Ability to independently manage multiple tasks and projects Effective Communication Attention to detail Problem solving and decision making Leadership skills Customer focused Team work Interpersonal skills Strategic Thinking.Join a team that is warm, caring, connected and empowered to create truly unique experiences. We believe in making ourselves into a Major to provide the customers an experience beyond anything they have ever imagined. Create memories that will last a lifetime. You will be at the heart of this vision, to constantly innovate to deliver Amazing Experiences and Everlasting Memories.

**BENEFITS**:

- **Work Incentives.**:

- **Phone reimbursement.**:

- **Pleasant atmosphere to work and grow.**:

- **Timely review for salary increment & promotions.**:

- **Support Dubai Office and latest trainings.**

**Freshers can join as Trainee or Intern-**Call on 81293 54411.

**Salary**: ₹15,000.00 - ₹25,000.00 per month

**Benefits**:

- Cell phone reimbursement
- Internet reimbursement
- Leave encashment

Schedule:

- Morning shift

Supplemental pay types:

- Commission pay
- Performance bonus
- Yearly bonus

COVID-19 considerations:
Yes

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