Pr Coordinator
2 months ago
**Responsibilities**:
- Develop a marketing comm plan including strategy, goals, budget & tactics.
- Direct social media team to create engagement for target audience.
- Evaluate opportunities for partnerships & advertising on an on-going basis.
- Writing and distributing detailed press releases, social media posts, and other promotional material.
- Working with the marketing team to plan and implement campaigns aimed at increasing brand awareness.
- Cultivating strong relationships with industry-specific media outlets and journalists to ensure efficient communication and maximum coverage.
- Analysing the outcome of public relations campaigns and reporting the findings to management.
- Coordinate PR activities.
**Requirements**:
- Bachelor’s degree in public relations, journalism, marketing, or a relevant field.
- Excellent knowledge of public relations best practices, brand management, and media strategies.
- Superb written skills and knowledge of press release style guides.
- Strong relationships with both local & national business & industry media outlets.
- Exceptional communication skills and the ability to collaborate with personnel and members of the media.
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