Digital Marketing Executive
4 months ago
Key Responsibilities
- Develop and manage digital marketing campaigns.
- Oversee the social media strategy for the company.
- Manage and maintain the company’s website.
- Write and optimize content for the website and social networking accounts such as Facebook and Twitter.
- Track and analyze website traffic flow and provide regular internal reports.
- Attain key performance indicators such as reducing the website bounce rate, increasing dwell time, or improving conversion.
- Continually work on the Search Engine Optimization of the website(s).
- Fix any errors or bugs in online content.
- Edit and post videos, podcasts, and audio content to online sites.
- Create online banner adverts and oversee pay-per-click (PPC) ad management.
- Identify new trends in digital marketing, evaluate new technologies, and ensure the brand is at the forefront of industry developments.
**Requirements**:
- Bachelor’s degree in Marketing, Communications, or a related field.
- Proven experience as a Digital Marketing Executive or similar role.
- Excellent understanding of digital marketing concepts and best practices.
- Perfect knowledge of web analytics tools.
- Skills and experience in creative content writing.
- Analytical mindset and critical thinking.
- Excellent communication and interpersonal skills.
**Education**:
- Bachelor's (preferred)
**Experience**:
- Digital marketing: 2 years (preferred)
Work Location: In person
Application Deadline: 05/09/2024
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