QA - Sem

3 weeks ago


Mumbai, India Straviss Full time

Understand and interpret campaign set-up instructions shared by client facing teams and execute them as per company best practices
- Ensuring a comprehensive keyword list is created and keywords mapped to ad groups and landing pages
- Validate initial campaign bidding, publishers and directory categories
- Ensure ads, keywords and landing pages are in alignment with the focus of the campaign
- Troubleshoot issues impacting campaign performance and communicate with client facing teams in USA, UK, Australia & New Zealand to clarify and make recommendations
- Meet the daily targets for campaigns reviews and turnaround times for issues highlighted
- Building rapport and developing relationships with client facing teams globally
- Maintain best practices across all digital marketing products: search display & Facebook and across all countries : USA, CA, UK, AU & NZ
- Give constructive feedback on setup issues found and suggest ways of improvement
- Document the feedback & analyze trends for issues found during campaign review; accordingly suggest refreshers for product training
- Participate and contribute in calls with global teams, operational team meets & training sessions

Working Days: Monday - Friday + 01 Saturday (per month)

General Shift (9.30 am to 6.30 pm)

**Key Skills**
- Passion for Digital Marketing
- Online/Digital, Ecommerce, Direct Marketing
- Online Lead Generation Industry experience preferred
- Ability to work as a team player in a target driven work environment meeting deadlines
- Good written and verbal English communication skills
- Attention to detail
- Maturity in giving and taking feedbacks
- Proficiency in MS Excel and MS Word will be an added advantage

**Competencies**
- Knowledge of Google AdWords (like TextAd, DisplayAd etc).
- Knowledge of PPC campaigns
- Google certification preferred (adwords / analytics)
- Highly creative with experience of managing campaigns in international geographies
- Experience in backend service operations (preferable online / digital industry)

**Salary**: ₹30,000.00 - ₹50,000.00 per month

Schedule:

- Day shift

Ability to commute/relocate:

- Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- total work: 1 year (preferred)

Work Location: One location



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