Google Ads Expert

6 months ago

Delhi Delhi, India DAFFODILS CONVENT SCHOOL Full time

Responsibilities:

- Create and optimize ad campaigns and paid search landing pages to drive conversions and improve user engagement.
- Analyze and optimize ad campaigns to increase return on investment (ROI) and achieve business objectives.
- Utilize Google Ads to execute a variety of online marketing campaigns, including search, display, and video advertising.
- Conduct thorough analysis and optimization of pay-per-click (PPC) campaigns to enhance ROI and performance metrics.
- Manage and optimize display campaigns across multiple devices to reach target audiences effectively.
- Develop PPC strategies to increase online visibility and drive traffic to our website and other digital assets.
- Collaborate closely with a team of marketers, Google Ads specialists, and engineers to align advertising efforts with overall business goals.
- Implement meta Ads strategies to enhance search engine visibility and drive organic traffic.
- Optimize website content and structure for improved SEO and higher search engine rankings.
- Conduct keyword research and analysis to identify opportunities for improving campaign performance and increasing organic traffic.

Job Qualifications and Skill Sets:

- A degree in digital marketing, advertising, or a related business field.
- In-depth knowledge and hands-on experience with Google Ads, Microsoft Advertising (formerly Bing Ads), and Google Analytics.
- Proficiency in search engine optimization (SEO) and search engine marketing (SEM) strategies to enhance online visibility and drive organic traffic.
- Google Ads certification demonstrating expertise in Google Ads platform and best practices.
- Strong competency in using Word, Excel, and PowerPoint to analyze data, produce reports, and deliver presentations for clients.
- Experience in meta Ads and SEO management, including optimizing meta tags, descriptions, and titles for search engines.
- Proven track record of successfully managing and optimizing ad campaigns to achieve business objectives and improve ROI.

**Job Types**: Full-time, Permanent

Pay: ₹20,000.00 - ₹35,000.00 per month

Schedule:

- Day shift
- Morning shift

Supplemental pay types:

- Performance bonus

Work Location: In person

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