Marketing Executive
1 month ago
**Key Responsibilities**:
- **Marketing Strategy Development**:
- Develop comprehensive marketing strategies aligned with business goals and objectives.
- Conduct market research to identify trends, opportunities, and consumer insights.
- Analyze competitor strategies and market dynamics to refine marketing approaches.
- **Campaign Planning and Execution**:
- Plan, coordinate, and execute marketing campaigns across various channels such as digital, social media, print, and events.
- Create compelling campaign messaging and visuals to engage target audiences.
- Monitor campaign performance and metrics to optimize results and return on investment (ROI).
- **Content Creation and Management**:
- Manage content calendars and ensure timely delivery of content assets.
- Collaborate with designers, writers, and agencies to produce multimedia content.
- **Digital Marketing**:
- Utilize analytics tools to track website traffic, user engagement, and conversion rates.
- Implement SEO strategies to improve search engine rankings and organic visibility.
- **Brand Management**:
- Maintain brand consistency across all marketing channels and communications.
- Develop brand positioning strategies to differentiate the company in the market.
- Monitor brand perception and reputation, addressing any issues or concerns proactively.
- **Lead Generation and Customer Acquisition**:
- Implement lead generation strategies to attract potential customers and prospects.
- Nurture leads through targeted marketing campaigns and initiatives.
- Collaborate with sales teams to optimize lead conversion processes.
- **Relationship Building**:
- Cultivate relationships with key stakeholders, including customers, partners, and industry influencers.
- Collaborate with internal teams such as sales, product development, and customer support to align marketing efforts with overall business objectives.
- **Market Analysis and Reporting**:
- Analyze marketing data and metrics to evaluate performance and identify areas for improvement.
- Prepare regular reports and presentations for management, highlighting key insights, trends, and achievements.
- Stay updated on industry trends, best practices, and emerging technologies in marketing.
**Qualifications and Skills**:
- Bachelor's degree in marketing, business administration, or a related field.
- Proven experience as a marketing executive or similar role, preferably in the same industry.
- Strong understanding of marketing principles, techniques, and methodologies.
- Excellent communication, interpersonal, and presentation skills.
- Proficiency in digital marketing tools and analytics platforms.
- Creative thinking and problem-solving abilities.
- Ability to work effectively in a fast-paced, dynamic environment.
- Results-oriented mindset with a focus on driving measurable outcomes
Pay: ₹25,000.00 - ₹30,000.00 per month
Schedule:
- Day shift
- Weekend availability
**Education**:
- Bachelor's (required)
**Experience**:
- Lead generation: 1 year (required)
- total work: 1 year (required)
- Marketing: 1 year (required)
**Language**:
- English (required)
Work Location: In person
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