Brand Awareness Coordinator

6 months ago

Jaipur Rajasthan, India Royal York Property Management Full time

**Brand Awareness Coordinator**

**Company Overview**:
Royal York Property Management is the premier property management and leasing company in Ontario, boasting an extensive portfolio of over 22,000 properties. What sets us apart is our unique offering of guaranteed rental income to landlords, ensuring peace of mind and financial stability. With a remarkable $10.1 billion in real estate assets under management, we stand as one of Canada's largest and most reputable property management firms. Additionally, our global presence is expanding, and we now service 11 locations in Europe and over 40 locations in North America. Our commitment to innovation drives our approach to property management. Leveraging our proprietary technology, we aim to disrupt the industry and enhance processes and systems. With over 20 strategically positioned offices across North America and Europe, we provide clients with local expertise and unwavering service delivery, as all departments operate 24/7.

We are seeking a dynamic and experienced Brand Awareness Coordinator to join our team. In this role, you will be responsible for overseeing brand perception and marketing activities in a specific zone, ensuring that leasing agents are actively promoting our brand through various channels, including social media platforms, Google reviews, and testimonials. Your primary goal will be to enhance the company's image in the designated city, driving brand awareness and engagement while maintaining a positive reputation.
**Key Responsibilities**:

- **Zone Marketing Strategy**: Develop and implement a comprehensive marketing strategy focused on enhancing brand awareness and perception within the designated zone.
- **Leasing Agent Support**: Collaborate with leasing agents to ensure they are actively promoting the company's brand through social media channels (LinkedIn, Twitter, Facebook, Instagram, TikTok), encouraging them to post regularly and engage with followers.
- **Google Reviews and Testimonials**: Work closely with leasing agents to facilitate the collection of Google reviews and testimonials from satisfied clients, ensuring a steady stream of positive feedback to boost the company's online reputation.
- **Content Creation and Distribution**: Create engaging and relevant content for social media posts, leveraging company updates, property highlights, and industry news to maintain an active online presence and drive engagement.
- **Reputation Management**: Monitor online reviews, comments, and mentions related to the company's brand in the designated zone, addressing any negative feedback or concerns promptly and professionally.
- **Performance Tracking**: Track key performance metrics related to brand awareness and marketing efforts, analyzing data to identify trends, opportunities, and areas for improvement.
- **Collaboration and Training**: Collaborate with the marketing team to align zone-specific marketing activities with overall brand strategies. Provide training and support to leasing agents on social media best practices and brand guidelines.

**Qualifications**:

- Bachelor's degree in Marketing, Communications, or related field.
- Minimum of 4-5 years of experience in marketing, with a focus on brand management, social media marketing, and reputation management.
- Strong understanding of social media platforms and their respective algorithms, with the ability to create engaging content and drive audience engagement.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with internal teams and external stakeholders.
- Proven track record of managing marketing campaigns and projects, with a focus on achieving measurable results and ROI.
- Strategic thinker with a creative mindset and a passion for building and maintaining brand reputation.
- Ability to multitask, prioritize, and meet deadlines in a fast-paced environment.
- Experience in the property management or real estate industry is a plus.

**Application Process**:
Pay: ₹33,000.00 - ₹40,000.00 per month

Schedule:

- Day shift
- Evening shift
- Monday to Friday
- Morning shift
- Night shift
- Rotational shift

**Experience**:

- total work: 5 years (preferred)

Work Location: In person

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