Marketing Executive

4 weeks ago

Gopalpura Jaipur Rajasthan, India softtech management solutions Full time

**Job Title**: Marketing Executive
**Location**: Gopalpura Office Onsite

**Job Type**: Full-Time
**Salary**: ₹15,000 to ₹25,000 (Depending on skills and experience)

As a Marketing Executive, you will be responsible for developing and executing strategic marketing campaigns to promote the company’s products and services, driving brand awareness, and increasing customer engagement. You will work closely with the sales team and other departments to ensure cohesive messaging and brand consistency across all platforms.

**Key Responsibilities**:

- **Market Research & Analysis**: Conduct market research to identify trends, consumer needs, and competitor activities. Use data insights to drive marketing strategies and improve campaign effectiveness.
- **Digital Marketing**:

- Manage social media accounts and create engaging content to attract new customers and retain existing ones.
- Use SEO techniques to increase website traffic and improve online visibility.
- Monitor and optimize online campaigns to ensure maximum ROI.
- **Lead Generation & Conversion**: Collaborate with the sales team to generate leads, nurture prospects, and convert them into paying customers.
- **Customer Engagement & Relationship Building**:

- Develop strategies to engage with potential and existing clients, fostering strong relationships.
- Handle customer queries, ensuring a high level of customer satisfaction.
- **Creative Content Development**: Create compelling marketing content, including newsletters, brochures, social media posts, and blogs, to effectively communicate brand messages.
- **Project Management**:

- Manage multiple marketing projects simultaneously, ensuring all campaigns are delivered on time and within budget.
- Coordinate with designers, vendors, and other stakeholders to execute campaigns.
- **Data Analysis & Reporting**: Track and analyze marketing campaign performance, using tools like Google Analytics. Provide reports on key metrics and suggest improvements for future campaigns.
- **Collaboration**: Work closely with the sales, product, and design teams to ensure cohesive messaging and brand consistency across all platforms.
- **Adaptability & Continuous Improvement**: Stay updated on the latest marketing trends, tools, and techniques, adjusting strategies to improve campaign performance.

**Required Skills**:

- **Communication Skills**: Excellent verbal and written communication skills to effectively convey marketing messages and collaborate with teams.
- **Creativity**: Innovative thinking and problem-solving skills to develop engaging marketing campaigns.
- **Market Research & Analysis**: Strong analytical skills to interpret data and trends to inform marketing decisions.
- **Strategic Thinking**: Ability to develop and implement long-term marketing strategies.
- **Sales & Negotiation Skills**: Understanding of sales processes and the ability to persuade and negotiate with clients.
- **Project Management**: Excellent organizational skills to manage multiple projects simultaneously.
- **Technical Skills**: Familiarity with marketing automation tools and CRM systems.
- **Collaboration**: Ability to work effectively in a team environment.
- **Customer-Centric Mindset**: Focus on meeting customer needs and enhancing customer experience.

**Qualifications**:

- Bachelor’s degree in Marketing, Business, or a related field.
- 1-3 years of experience in marketing or related roles.
- Proficiency in digital marketing tools and Microsoft Office (Word, Excel, PowerPoint).
- Strong organizational, analytical, and project management skills.

Pay: ₹15,000.00 - ₹25,000.00 per month

Schedule:

- Day shift

**Education**:

- Bachelor's (required)

**Experience**:

- Lead generation: 1 year (required)
- total work: 1 year (required)
- Marketing Executive: 1 year (required)

**Language**:

- English (required)

Work Location: In person

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