SEO Executive and Content Writer

2 months ago

Mohali Punjab, India Airofare Travels Full time

**Job Overview**:
**Key Responsibilities**:

- **Content Creation**:

- Write and develop compelling, original content for the travel website, blog, and other platforms, focusing on destination guides, travel itineraries, travel tips, etc.
- Update and maintain existing content to ensure accuracy, relevancy, and SEO effectiveness.
- Collaborate with designers and marketers to create multimedia content, including videos and infographics.
- **SEO Strategy**:

- Conduct in-depth keyword research to identify content opportunities based on travel trends and user intent.
- Optimize content for SEO, including meta tags, headers, and keyword placement to enhance organic search rankings.
- Analyze competitors' content strategies and stay updated on Google algorithm changes and SEO trends.
- Collaborate with the digital marketing team to ensure content aligns with SEO goals and strategies.
- **Editing & Proofreading**:

- Ensure all content is grammatically correct, error-free, and consistent with the brand voice and style.
- Proofread and edit content produced by other team members or freelancers as necessary.

**Skills & Qualifications**:

- Proven experience as a content writer in the travel industry or a related field.
- Strong understanding of SEO best practices and hands-on experience with keyword research tools (e.g., Google Keyword Planner, SEMrush, Ahrefs).
- Ability to write clear, engaging, and informative content tailored to various audiences.
- Strong research skills to ensure the content is accurate, detailed, and up-to-date.
- Knowledge of travel trends, popular destinations, and customer preferences.
- Familiarity with content management systems (e.g., WordPress) and basic HTML is a plus.
- Excellent time management and ability to meet deadlines in a fast-paced environment.
- Attention to detail with a commitment to high-quality work.
- Passion for travel and sharing unique insights about destinations, cultures, and experiences.

**Preferred Qualifications**:

- Bachelor's degree in English, Journalism, Communications, or a related field.
- Experience in travel blogging or working with travel-related brands.
- Knowledge of social media marketing and content distribution.

Pay: ₹20,000.00 - ₹30,000.00 per month

**Benefits**:

- Paid sick time

Schedule:

- Monday to Friday
- Night shift

Supplemental Pay:

- Yearly bonus

**Education**:

- Bachelor's (preferred)

**Experience**:

- SEO tools: 1 year (preferred)

Work Location: In person

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