Blusmart- Strategy

**Location**: Gurgaon
**Working Days**: 5
**Mode of Working**: Hybrid
**Years of Experience**: 3-6 years

**Responsibilities**:

- Set specific marketing goals
- Design and implement marketing strategies aligned with business targets
- Develop digital campaigns to increase web traffic
- Analyze sales and marketing metrics
- Forecast market trends
- Research market to identify new opportunities
- Generate innovative ideas to promote our brand and our products
- Address advertising needs
- Ensure brand consistency through all marketing channels
- Use customer feedback to ensure client satisfaction
- Liaise with internal teams and ensure brand consistency
- Establish a strong, long-term web presence

**Requirements**:

- Proven work experience as a Marketing strategist or Marketing manager
- Demonstrable experience with marketing campaigns and web technologies (e.g. online tools and social media)
- In-depth knowledge of CRM software and Content Management Systems
- Familiarity with SEO/SEM and Google Analytics
- Excellent communication skills (verbal and written)
- Strong analytical skills
- Team management skills
- Btech or BSc degree in Marketing or MBA in relevant field

**About the Company**:
At BluSmart we are building India’s largest all Electric ride-hailing service and EV Charging network. Blu Smart is the first of its kind 100% electric mobility platform that partners with the world's leading electric vehicle manufacturers, and mobility technologies and unlocks the era of smart urban electric mobility for consumers. Having raised $50 m in Series A, we are all geared up for the next stage of growth BluSmart has also been recognized as one of the top 25 Indian startups to work at by Linkedin. Together, we can accelerate the adoption of affordable shared electric mobility and improve the safety and quality of life in our cities.