Branding & Marketing Expert
2 months ago
**About the Role**
**Key Responsibilities**:
- Lead the development of business strategies for promoting natural farming and cooperative products through online and offline platforms.
- Identify potential funding and partnership opportunities with like-minded organisations.
- Support implementation of business development initiatives at the community level (SHGs, Co-Ops).
- Create and implement marketing and distribution plans for cooperative products.
- Write proposals to secure funding from various donors and organisations.
- Coordinate with internal teams and stakeholders to ensure successful project outcomes.
- Enhance visibility of ISRA’s initiatives through partnerships, marketing campaigns, and social media.
- Establish market linkages for the SHGs and cooperatives with e-commerce platforms and other sources
- Develop training modules to promote branding and marketing of cooperative products.
- Collaborate on workshops and other capacity-building events.
- Support documentation and development of knowledge products.
- Any other duties as assigned by the management.
**Essential Qualifications & Experience**:
- Bachelor’s degree in Business Administration, Marketing, Development Studies, Engineering or related fields.
- 4-6 years of experience in business development, proposal writing, and marketing, preferably in the development sector.
- Proven experience in securing funding and managing donor relations.
- Strong project management skills and familiarity with e-commerce platforms and market linkages.
- Fluency in English and local language (Hindi & Punjabi) is essential.
**Desired Qualifications & Skills**:
- Master’s degree in relevant fields.
- Experience in working with cooperatives and rural enterprises.
- Strong negotiation, communication, and stakeholder management skills.
- Knowledge of agricultural supply chains and cooperative marketing models.
- Creative and strategic thinking in marketing and product branding.
**Location**:Delhi/Punjab
**The salary will be determined based on market standards and your previous remuneration.**
**Application Deadline: 30th September, 2024**
Pay: ₹25,000.00 - ₹70,000.00 per month
**Experience**:
- total work: 2 years (preferred)
- Marketing: 2 years (preferred)
Work Location: In person
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