E-commerce Executive

3 weeks ago

Andheri Mumbai Maharashtra, India PERMESHWAR FASHION IMPEX PVT LTD Full time

**Job Title**: E Commerce Executive - Kids wear brand Sweet Lime by AS

**Location**: Andheri MIDC

**Experience**: 1-2 years

**Job Summary**:
The E commerce Listing Specialist is responsible for creating, updating, and managing product listings on various E commerce platforms (e.g., Nykaa, Myntra, Amazon, Shopify, First Cry etc.). This role focuses on ensuring that product information is accurate, well-optimized for search engines, and compelling to potential customers. The E commerce Listing Specialist will collaborate with the marketing, merchandising, and operations teams to enhance the online product catalogue, drive sales, and improve customer experience.

**Responsibilities**:

- **Product Listing Creation and Optimization**:

- Write clear, concise, and persuasive product titles, descriptions, and bullet points.
- Upload high-quality product images and videos, ensuring they meet platform requirements.
- Include appropriate keywords for SEO optimization in product titles, descriptions, and metadata.
- Maintain accurate pricing, stock availability, and variant (size, color, etc.) information.
- **Data Management**:

- Monitor product inventory levels and update listings accordingly to prevent out-of-stock issues.
- Conduct regular audits of existing product listings to ensure all information is up to date and correct.
- Use data from analytics tools to optimize listings for higher visibility and conversion rates.
- **Product Categorization and Taxonomy**:

- Ensure products are categorized correctly on ecommerce platforms to enhance discoverability.
- Ensure products are tagged with relevant attributes (e.g., size, color, material) for easy searching and filtering.
- **Content Quality Control**:

- Ensure all product listings comply with ecommerce platform guidelines and industry standards.
- Maintain consistency in the tone and style of product descriptions, aligning with brand guidelines.
- **SEO and Market Research**:

- Perform keyword research to optimize product listings for better search engine rankings.
- Monitor competitor listings and market trends to ensure competitiveness.
- Stay updated on SEO best practices and ecommerce platform algorithm changes to maintain listing performance.
- **Collaboration**:

- Work with the photography team to ensure product images meet ecommerce platform standards.
- Coordinate with the merchandising team to ensure product details align with marketing initiatives.
- Collaborate with customer service to resolve issues related to product listings.
- **Platform Management**:

- Manage listings on multiple ecommerce platforms, ensuring uniformity across sites while adhering to each platform’s specific guidelines.
- Troubleshoot and resolve any issues with product listings, including missing images, incorrect data, or errors in the system.
- **Reporting & Analysis**:

- Regularly track product performance metrics such as click-through rates (CTR), conversion rates, and sales.
- Generate reports on listing performance and recommend strategies for improvement.

**Qualifications**:

- Bachelor’s degree in Marketing, Business Administration, E-commerce, or a related field (preferred).

**Experience**:

- Proven experience in E Commerce product listing management, content creation - preferably in the kids wear or garments industry is a must.
- Strong understanding of online marketing strategies and digital platforms and attention to detail and accuracy.
- Familiarity with E Commerce platforms (e.g., Amazon Seller Central, Shopify, First Cry, Nykaa, Myntra, etc.) is highly desirable.
- Proficiency in Microsoft Office (Word, Excel, google sheets, PowerPoint) and familiarity with basic data Management tools.
- Excellent written and verbal communication skills.
- Ability to multitask, prioritize assignments, and work effectively in a team environment.
- A proactive and self-motivated attitude with a willingness to learn and take on new challenges.

Pay: ₹13,000.00 - ₹25,000.00 per month

**Benefits**:

- Leave encashment

Schedule:

- Day shift

**Experience**:

- E-commerce: 1 year (required)
- total work: 1 year (required)

Work Location: In person

Expected Start Date: 28/12/2024

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