Digital Marketer

7 days ago


Sahibzada Ajit Singh Nagar Ludhiana Punjab, India Debut Infotech Full time

**Digital Marketer**:
**Qualification**:BCA, MCA**:
**Experience**:3 - 4 years**:
**Job Description**:
**- **3+ Years of experience preferably in the IT services/software domain**
- **Forming effective paid search strategies**
- **Launch and optimize various PPC campaigns**
- **Have past successful experience in running campaigns for a Software development company (service oriented)**
- **Oversee accounts on search platforms (e.g. Google AdWords, Bing)**
- **Hands on knowledge of SEO/SEM**
- **Monitor Social media accounts (Linkedin, Instagram, Facebook) for content posting and run paid campaigns**
- **Be involved in keyword selection and audience targeting**
- **Monitor budget and adjust bids to gain better ROI**
- **Track KPIs to assess performance and pinpoint issues**
- **Produce reports for management (e.g. dashboards)**
- **Suggest and develop new campaigns across multiple channels**
- **Maintain partnerships with PPC ad platforms**
- **Find ways to reduce risk of click fraud, spam form submissions**:



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