SEO Executive
18 hours ago
**JD for SEO Executive**
He must carry various responsibilities to optimise online presence and drive organic traffic to the client’s website. Below is a comprehensive outline of the critical areas he will be involved in:
**Pre-Optimization Website Analysis**:
- Conducting a thorough analysis of the website to identify areas for improvement.
- Performing on-page checklist assessments.
- Conducting pre-optimization website analysis, competitor analysis, keyword research & analysis, baseline ranking check, duplicate content check, and Google penalty check.
- Backlink analysis to evaluate the quality and relevance of inbound links.
**On-page Optimization**:
- Implementing on-page optimization techniques such as website canonical checks, image alt tags optimization, content optimization, and SEO-friendly URL setup etc.
- Ensuring website navigation is user-friendly and implementing necessary improvements.
- Setting up essential tools, including Google Analytics, Google Webmaster Tools, Bing Webmaster Tools, and schema markup.
**Off-page Activities**:
- Engaging in off-page optimization activities such as external blog writing, article submissions, social bookmarking, and press release distribution.
- Creating and sharing infographics across various social media networks.
- Managing local business listings and optimising for location-based searches.
**Backlink Audit**:
- Conducting regular audits of referring domains/backlinks to assess quality and toxicity.
- Monitoring keyword ranking using SERP tracking tools and providing regular performance reports.
**On-page and Off-page Analysis**:
- Checking indexing and crawling status of assigned pages and blogs.
- Analysing keyword density, keyword stuffing, and keyword proximity.
- Conducting competitor analysis using tools like SEMrush, MOZ, and Screaming Frog.
**Content Creation and Optimization**:
- Generating SEO-optimised content for guest posts, blogs, and articles.
- Ensuring all content is plagiarism-free and rewriting as necessary for AI-human mixture.
**Guest Posting**:
- Websites Research Parameters of Guest Posting
- Domain Authority
- Page Authority
- Spam Score
- High Traffic
- Outgoing Links
- **Finding and Researching Guest Post Site**
- Competitor Analysis (using Semrush)
- Google Search Operators
- Social Media and Forums (Facebook, Twitter, Linkedin)
- Guest Blogging Directories
**Outreach Approach**:
- Follow up with site editors or administrators.
- Focus on building genuine relationships with site owners and editors for long-term collaboration.
- Monitor the performance of published guest posts by tracking metrics.
- Establish relationships with website owners and bloggers to secure guest posting opportunities.
- Conducting thorough keyword and topic research ensures that guest posts align with our SEO strategy.
- Checking your competitor's backlinks can also help you find websites that accept a guest post that provides value.
- Optimising guest posts for SEO.
- Tracking the performance of guest posts and adjusting our strategy as needed to improve results.
Shift timings - 7pm - 8am (Night Shift)
Working Days - Mon - Fri
Interview MOde - Face to face after 7pm
Pay: ₹15,000.00 - ₹20,000.00 per month
**Benefits**:
- Food provided
- Health insurance
- Leave encashment
Schedule:
- Night shift
Supplemental Pay:
- Performance bonus
**Education**:
- Bachelor's (required)
**Experience**:
- SEO: 1 year (preferred)
Work Location: In person
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