Paid Media Manager
2 weeks ago
**Position: Paid Media Buyer**
**Exp: 3+yrs**
**Responsibilities**:
- Plan, execute, and optimize paid media campaigns across platforms such as **Google Ads**, **Facebook Ads**, and **Social Media Platforms**.
- Conduct thorough audience research and create targeted audience segments
- Identify key metrics and track campaign performance to measure success and identify areas for improvement
- Collaborate with clients and internal teams to develop campaign strategies that align with client objectives
- Manage budgets and allocate spend effectively to maximize ROI
- Monitor industry trends and stay up-to-date with changes in paid media platforms and technologies
- Provide regular reports to clients on campaign performance, insights, and recommendations for improvement
**Requirements**:
- Bachelor's degree in marketing, advertising, or a related field
- Proven experience in planning, executing, and optimizing paid media campaigns
- Deep understanding of Google Ads, Facebook Ads, and programmatic display platforms
- Strong analytical skills with the ability to interpret data and draw actionable insights
- Experience with audience research, segmentation, and targeting
- Excellent communication and presentation skills
- Ability to work collaboratively in a team environment and manage multiple projects
- Detail-oriented with strong organizational and time management skills
- Google Ads and/or Facebook Ads certifications are a plus
**Job Types**: Full-time, Permanent
**Salary**: ₹20,000.00 - ₹40,000.00 per month
**Benefits**:
- Paid sick time
- Paid time off
Schedule:
- Day shift
- Fixed shift
**Experience**:
- total work: 3 years (preferred)
- Google Ads: 3 years (preferred)
- Meta Ads: 3 years (preferred)
Work Location: In person
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