Experiential Marketing Conceptualizer
2 months ago
**About Us**:
We are a Multidisciplinary Experiential Marketing agency. Our design strategies are fostered by the industry’s most innovative, collaborative, and diverse talent. Together our people deliver innovative ideas, competitive thoughts based on actionable customer insights.
Our key strength is our comprehensive market approach that helps us meet business objectives with holistic solutions that are original, genuine & worthwhile. We help our clients to grow their businesses and brands, expanding into new markets and engaging with consumers on various media platforms.
**Job Summary**:
**Key Responsibilities**:
- Collaborate with clients, account managers, and cross-functional teams to understand project objectives, target audience insights, and brand positioning.
- Generate innovative event concepts, experiential marketing campaigns, and brand activation ideas that deliver on clients' marketing goals and objectives.
- Develop comprehensive event proposals, experiential marketing strategies, mood boards, and visual presentations to communicate concepts effectively to clients.
- Incorporate experiential elements, interactive technologies, and immersive storytelling techniques into event designs to create memorable and engaging experiences.
- Stay abreast of industry trends, emerging technologies, and best practices in experiential marketing to inform concept development and design decisions.
- Work closely with the design, production, and execution teams to ensure seamless implementation of conceptualized ideas within budget and timeline constraints.
- Lead client presentations, pitches, and workshops to showcase proposed concepts and gain buy-in from stakeholders.
- Conduct post-event evaluations and analysis to measure the effectiveness of experiential marketing campaigns and gather insights for future optimizations.
**Requirements**:
- Bachelor's degree in Event Management, Marketing, Communications, or related field.
- 4-5 years of experience in conceptualizing and designing experiential marketing campaigns, brand activations, and immersive event experiences.
- Strong portfolio showcasing successful experiential marketing projects, event concepts, themes, and designs.
- Exceptional creativity, imagination, and storytelling skills, with the ability to translate abstract ideas into tangible brand experiences.
- Proficiency in presentation software (e.g., PowerPoint, Keynote) and graphic design tools (e.g., Adobe Creative Suite) for creating compelling visual concepts and presentations.
- Excellent project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines.
- Knowledge of experiential marketing trends, technologies, and best practices.
- A collaborative mindset, with the ability to work effectively in a team environment and contribute to a positive and creative work culture.
Pay: ₹40,000.00 - ₹70,000.00 per month
Application Question(s):
- How many years of experience you have with experiential marketing company?
- Do you have qualification in event management?
- What is your current salary?
**Experience**:
- Conceptualizer: 5 years (required)
Work Location: In person
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