Creative Copywriter
6 months ago
Job Description:
We are seeking a highly creative and versatile Creative Copywriter/Content Writer to join our dynamic team. As a key member of our marketing and content creation efforts, you will be responsible for crafting engaging and compelling copy across various platforms to attract and retain our target audience.
**Responsibilities**:
- Collaborate with the marketing team to brainstorm ideas, concepts, and strategies for content creation that align with our brand voice and marketing objectives.
- Conduct thorough research on industry trends, target audience preferences, and competitor activities to inform content creation strategies.
- Write clear, concise, and persuasive copy that effectively communicates the brand message and resonates with the target audience.
- Optimize content for SEO to improve search engine rankings and increase organic traffic.
- Edit and proofread content to ensure accuracy, clarity, and consistency in style and tone.
- Stay up-to-date with emerging trends in content marketing, digital media, and technology to continuously innovate and improve our content strategy.
- Work closely with designers, videographers, and other creative team members to develop multimedia content that enhances the overall user experience.
- Monitor and analyze the performance of content across various channels and platforms using analytics tools to make data-driven decisions and optimize content strategy.
- Collaborate with cross-functional teams to ensure brand consistency and alignment across all marketing channels and touchpoints.
Qualifications:
- Proven experience as a creative copywriter/content writer, preferably in a marketing or advertising agency, or in-house marketing team.
- Exceptional writing, editing, and proofreading skills with a strong attention to detail.
- Proficiency in SEO best practices and experience with keyword research and optimization.
- Creative thinker with the ability to generate innovative ideas and concepts for content creation.
- Strong research skills and ability to synthesize complex information into clear and compelling copy.
- Excellent communication and collaboration skills with the ability to work effectively in a fast-paced team environment.
**Salary**: ₹10,000.00 - ₹30,000.00 per month
Ability to Relocate:
- Kozhikode, Kerala: Relocate before starting work (required)
Work Location: In person
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