SEO Executive
2 weeks ago
Develop and implement effective local SEO strategies to enhance the online presence of
our Products/ website within targeted geographic locations.
- Conduct thorough keyword research to identify relevant local search terms and trends.
- Utilize local business listings, Google My Business optimization, and other local SEO
tactics to improve local search rankings.
- Conduct comprehensive on-page SEO audits to identify areas for improvement.
- Optimize website content, meta tags, headings, and other on-page elements for search
engines and local relevance.
- Collaborate with content creators to ensure locally relevant content is consistently
produced and optimized.
- Develop and execute effective off-page SEO strategies, including link building and
outreach campaigns.
- Foster relationships with local businesses & influencers to build a strong backlink
profile.
- Monitor and analyze competitor backlink strategies to identify opportunities for
improvement.
- Manage and optimize local business listings on platforms such as Google My Business
and other relevant directories.
- Build and maintain a strong network of local citations to improve local search rankings.
- Develop localized content strategies to engage and attract the target audience in specific
regions.
- Collaborate with content creators to produce high-quality, region-specific content that
resonates with local communities.
- Perform website audits to identify and address technical SEO issues affecting local search
performance.
- Implement structured data markup and schema for local businesses.
- Collaborate with the development team to implement technical SEO enhancements.
- Ensure website structure and performance contribute to optimal search engine crawling
and indexing.
- Utilize tools such as Google Analytics, Google Search Console, and other SEO
platforms to analyze website performance.
- Generate regular reports showcasing key performance indicators, traffic growth, and
conversion metrics.
- Work closely with the marketing and UX/UI teams to identify opportunities for improving
website conversion rates.
- Implement A/B testing and other conversion optimization techniques
- Stay updated on industry trends, algorithm changes, and emerging SEO best practices.
**Preferred Qualifications**:
- Proven experience in successfully implementing local SEO strategies.
- Strong background in on-page and off-page optimization.
- **Experience working in the education or training** institute industry is a valuable advantage.
- Excellent analytical and problem-solving skills.
- Effective communication and collaboration skills.
**Job Types**: Full-time, Permanent
**Salary**: ₹500,000.00 - ₹600,000.00 per year
**Benefits**:
- Health insurance
- Life insurance
- Paid sick time
- Paid time off
- Provident Fund
Schedule:
- Day shift
- Fixed shift
Supplemental pay types:
- Performance bonus
- Yearly bonus
Application Question(s):
- List What all Off Page Activity you did ?
- List What all on page Factors you know ?
**Experience**:
- SEO: 3 years (required)
Ability to Relocate:
- Wagle Estate, Thane, Maharashtra: Relocate before starting work (required)
Work Location: In person
**Speak with the employer**
+91
7045797936
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