Digital Marketing Executive

2 weeks ago

Delhi, India Ezyschooling Full time

We are seeking a talented and results-driven Marketing Executive with expertise in Search Engine Optimization (SEO) and a basic understanding of various digital marketing channels. As a Marketing Executive, you will be responsible for implementing effective marketing strategies to drive organic website traffic, increase online visibility, and optimize customer acquisition and retention.

**Responsibilities**:
1. SEO Strategy and Execution: Develop and execute comprehensive SEO strategies to improve website rankings, organic traffic, and overall online presence. Conduct keyword research, optimize website content, and ensure compliance with search engine algorithms. Stay up-to-date with industry trends and best practices to drive continuous improvements.

2. On-Page and Off-Page Optimization: Perform on-page SEO optimization, including meta tags, headings, URL structures, and internal linking. Implement off-page optimization techniques such as link building, social media engagement, and influencer outreach to enhance the website's authority and reputation.

3. Content Marketing: Collaborate with the content team to create SEO-friendly content, including blog posts, articles, infographics, and videos. Optimize content for relevant keywords, user experience, and engagement. Leverage content marketing strategies to drive website traffic, build brand awareness, and generate leads.

5. Analytics and Reporting: Monitor and analyze website performance metrics, search rankings, traffic patterns, and conversion rates using tools like Google Analytics, Google Search Console, and SEO platforms. Prepare regular reports on SEO performance and provide actionable insights to optimize marketing strategies.

6. Competitor Analysis: Conduct regular competitor analysis to identify strengths, weaknesses, and opportunities. Stay informed about industry trends, emerging technologies, and the competitive landscape to propose innovative marketing strategies.

7. Collaboration and Communication: Work closely with cross-functional teams, including content creators, designers, developers, and marketing managers. Communicate effectively to align SEO strategies with overall marketing objectives and ensure seamless execution.

**Requirements**:

- Proven experience as a Marketing Executive or Seo Executive, with a strong focus on SEO.
- In-depth knowledge of SEO techniques, tools, and best practices.
- Familiarity with Google Analytics, Google Search Console, and SEO platforms.
- Excellent analytical and problem-solving skills.
- Strong attention to detail and ability to multitask in a fast-paced environment.
- Proficient in using SEO tools and software for keyword research, rank tracking, and analytics.
- Strong written and verbal communication skills.
- Bachelor's degree in Marketing, Communications, or a related field.

Pay: ₹20,000.00 - ₹35,000.00 per month

Schedule:

- Day shift

Ability to commute/relocate:

- Delhi, Delhi: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 year (preferred)
- total work: 1 year (preferred)

Work Location: In person

**Speak with the employer**
+91 8595228300

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