Social Media Executive
6 days ago
We are looking for a driven Social Media Specialist to attract and interact with targeted virtual communities and networks users.
**Responsibilities: -**
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
- Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
- Set up and optimize company pages within each platform to increase the visibility of company’s social content
- Moderate all user-generated content in line with the moderation policy for each community
- Create editorial calendars and syndication schedules
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
- Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions
**Requirements and skills: -**
- Proven working experience in social media marketing or as a Digital Media Specialist
- Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
- Demonstrable social networking experience and social analytics tools knowledge
- Adequate knowledge of web design, web development, CRO and SEO
- Knowledge of online marketing and good understanding of major marketing channels
- Positive attitude, detail and customer oriented with good multitasking and organisational ability
- Fluency in English
- BS in Communications, Marketing, Business, New Media or Public Relations
**Salary**: ₹10,000.00 - ₹20,000.00 per month
Schedule:
- Day shift
- Flexible shift
COVID-19 considerations:
yes
Ability to commute/relocate:
- Lucknow, Lucknow - 226001, Uttar Pradesh: Reliably commute or planning to relocate before starting work (required)
**Education**:
- Bachelor's (preferred)
**Experience**:
- Social media marketing: 1 year (preferred)
- total work: 2 years (preferred)
License/Certification:
- Digital marketing (preferred)
-
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