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SEO Executive

2 months ago

Mumbai, India Web-Stepup India Private Limited Full time

**On-Page SEO**:

- Conduct keyword research and identify opportunities to optimize website pages
- Optimize website pages for on-page SEO factors such as meta tags, header tags, internal linking, and content optimization
- Conduct A/B testing to improve website conversion rates
- Collaborate with content creators to develop SEO-friendly content
- Conduct competitor analysis to identify strengths and weaknesses of competing websites

**Off-Page SEO**:

- Conduct competitor analysis and identify opportunities to acquire high-quality backlinks
- Submit posts to Quora, Reddit, and edit Wikipedia pages to increase website visibility
- Develop and implement a link building strategy to improve website authority
- Identify and pursue guest blogging opportunities on relevant websites
- Collaborate with social media team to promote website content on social media platforms
- Optimize Google My Business listing and other local directories for better visibility in local search results

**Analytics and Reporting**:

- Analyze website traffic and prepare insightful reports using Google Analytics and GA4 Event Analysis
- Utilize GA4 Event Analysis to track user behavior and identify opportunities for improvement
- Monitor performance in Google Search Console and identify areas of improvement
- Utilize SEMRush and other SEO tools to optimize website performance
- Create proposals for website audits and conduct complete website audits for clients

**Tech SEO**:

- Conduct technical website audits and implement technical SEO strategies
- Implement SEO strategies for publishers, news websites, and other B2B clients including product websites
- Conduct technical website audits and identify issues related to website speed, mobile-friendliness, and indexability
- Implement technical SEO strategies to improve website performance and user experience
- Collaborate with developers to implement technical SEO changes

**Requirements**:

- Proven experience as an SEO Executive
- Excellent knowledge of SEO strategies and techniques
- Experience with technical SEO, on-page SEO, off-page SEO, and local SEO
- Strong project management skills and ability to multitask
- Excellent communication skills and ability to work in a team environment
- Bachelor's degree in Marketing, Communications, or a related field
- Digital Marketing Certificate is a plus
- Manage multiple projects and prioritize tasks effectively

**Job Types**: Full-time, Regular / Permanent

**Salary**: ₹25,000.00 - ₹30,000.00 per month

**Benefits**:

- Work from home

Schedule:

- Day shift

COVID-19 considerations:
Wear Mask

**Education**:

- Bachelor's (preferred)

**Experience**:

- SEO: 2 years (required)

**Language**:

- English (preferred)

License/Certification:

- Digital Marketing Certificate (required)

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