Social Media Executive
3 weeks ago
**Role Description**
This is a full-time on-site role for a Social Media Executive located in Delhi, India. The Social Media Executive will be responsible for media planning, communication, social media marketing and social media optimization (SMO). The day-to-day tasks will include managing social media accounts, creating engaging content, implementing social media strategies, monitoring and analyzing social media performance, and staying up-to-date with the latest trends in social media marketing.
**Key Responsibility Areas**
**Content Creation**: Developing engaging and relevant content for various social media platforms, including text, images, videos, and other multimedia formats.
**Content Calendar Management**: Planning and scheduling content to ensure a consistent posting schedule aligned with the company's goals and marketing campaigns.
**Community Management**: Monitoring and engaging with the audience on social media platforms, responding to comments, messages, and mentions in a timely and professional manner.
**Social Media Strategy**: Contributing to the development of social media strategies to increase brand awareness, engagement, and conversion rates.
**Analytics and Reporting**: Tracking and analyzing social media metrics and performance data to evaluate the effectiveness of campaigns and identify areas for improvement.
**Qualifications**
- Knowledge and experience in media planning, social media marketing, and communication
- Strong writing skills for creating engaging social media content
- Proficiency in social media optimization (SMO) techniques
- Excellent communication and interpersonal skills
- Ability to analyze social media performance and adapt strategies accordingly
- Knowledge of current trends and best practices in social media marketing
- Experience in the publishing industry is a plus
- Bachelor's degree in Marketing, Communications, or related field
**Salary**: ₹25,000.00 - ₹30,000.00 per month
Schedule:
- Day shift
**Education**:
- Bachelor's (preferred)
**Experience**:
- Social media marketing: 1 year (preferred)
- total work: 1 year (preferred)
License/Certification:
- Digital marketing (preferred)
Work Location: In person
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