Copywriter

3 weeks ago


Gurugram Haryana, India Heads Up For Tails Full time

About Us

Heads Up For Tails is a one-stop pet product's brand with its paw-prints across India. We design,manufacture, and customize high quality and functional pet products to improve the quality of your pet'slife and make pet parenting delightful.

We were founded with the sole aim of making the lives of all pet companions better and on the strongbelief that pets are family. By offering products and services that make pets more comfortable, healthier,and happier, we hope to strengthen the bond between pet and parent.

With a firm belief in safety, innovation, and empathy, we create and curate a range of relevant petproducts and services. We are constantly adding to our inventory of products and services to provideparents with a holistic pet care experience and hope to become rock solid partners in each family’s petparenting journey.

We have over 1200+ employees spread across the country; with 220+ in our headquarters in Gurgaon. Wehave been awarded the ‘Brand of the Year’ Award three times (2017, 2019 and 2021), most recentlyawarded at Homburg Palace, Vienna. We have been certified as a Great Place to Work 2022 by Great Placeto Work Institute, India.

Position Summary

This position will be responsible for creating slogans, taglines and other advertising messages.

The person should be creative, innovative and able to easily adapt to rapid changes in consumer preferences.

S/He will be responsible to deliver content for marketing measures of all kinds and play a crucial role in the success of a marketing campaign.

**Responsibilities**:

- Craft original, impactful promotional content tailored to targeted audiences.
- Develop concise and memorable content across various mediums, including Advertisement Blogs, Point-of-Sale Content, Packaging, Website content, Video Content, and other promotional materials.
- Engage our target audience, deliver great user experience and assist with marketing communication campaigns.
- Collaborate with designers and fellow copywriters
- Proofreads and edits own work and creatives for grammar, style and content accuracy
- Multi-tasks effortlessly, juggling several projects across various business categories
- Multi-tasks effortlessly, juggling several projects across various business categories
- Makes quick, timely decisions to meet project deadlines

Minimum Qualifications, Skills and Competencies
- 2+ of experience in writing, with a strong track record of producing compelling content in both short-form and long-form formats. Proficiency in proofreading and editing, ensuring accuracy and consistency in all written materials.
- Demonstrated creativity and innovation in writing, as evidenced by a portfolio showcasing a range of engaging and impactful projects.
- Comfort working with various writing styles and formats, adapting to the needs of different projects and audiences.
- Ability to thrive in a dynamic, fast-paced environment, managing multiple tasks and deadlines effectively.
- Strong collaboration skills, with a willingness to contribute ideas and work closely with team members to achieve shared goals.Animal lover is a plus

What Heads Up For Tails Can Offer You:
Heads Up For Tails is the single largest organized leader in the growing pet care industry in India, a market thats estimated to reach INR 5475 crores by 2025. With an omni-channel network of manufacturing, retail, e-commerce and distribution, Heads Up For Tails can offer you a dynamic and ambitious work environment where you can leverage your experiences and skills to solve exciting, complex problems. We offer you a culture that thrives on ownership and initiative, where people who are excited about taking the path less travelled will thrive and succeed.


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