SEO Content Strategist

2 weeks ago

Bengaluru Karnataka, India TargetG Full time

**SEO Content Strategist**

As an SEO Content Strategist, you will play a vital role in driving organic traffic and enhancing online visibility for our brand through the creation and optimization of high-quality, search-engine-friendly content. Your strategic approach to content creation and your deep understanding of SEO principles will be crucial in achieving our digital marketing goals.

**Responsibilities**:

- Content Strategy Development: Collaborate with the marketing team to develop a comprehensive content strategy that aligns with business objectives, target audience, and SEO goals.
- Keyword Research: Conduct thorough keyword research to identify relevant and high-traffic keywords that will drive organic traffic to our website.
- Content Creation: Develop compelling and informative content that not only engages readers but also follows SEO best practices, including proper keyword placement, formatting, and user intent.
- Content Optimization: Regularly review and optimize existing content to ensure it remains up-to-date, relevant, and in line with the latest SEO trends.
- On-Page SEO: Implement on-page optimization techniques, including meta tags, headings, internal linking, and schema markup, to enhance the search engine visibility of our content.
- Performance Analysis: Utilize SEO tools and analytics to monitor the performance of content pieces, track keyword rankings, and assess the effectiveness of your strategies.
- Competitor Analysis: Stay informed about industry trends and competitor content strategies to identify opportunities for differentiation and improvement.
- Collaboration: Work closely with graphic designers, writers, and other team members to ensure the seamless execution of content projects.
- SEO Guidelines: Develop and maintain a set of SEO guidelines for content creation, ensuring consistency and alignment with best practices.
- Qualifications:

- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Proven experience as an SEO Content Strategist or similar role.
- In-depth knowledge of SEO principles, keyword research, and on-page optimization.
- Strong understanding of content marketing strategies and tactics.
- Familiarity with SEO tools such as Google Analytics, SEMrush, Moz, etc.
- Excellent writing and editing skills, with the ability to create engaging and informative content.
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Proficiency in using content management systems (CMS) and basic HTML.
- Strong organizational skills and the ability to manage multiple projects simultaneously.
- A passion for staying updated on industry trends and best practices in SEO and content marketing.

**Job Types**: Full-time, Permanent

**Salary**: ₹40,000.00 - ₹50,000.00 per month

**Benefits**:

- Paid sick time
- Paid time off

Schedule:

- Fixed shift
- Monday to Friday

**Experience**:

- total work: 5 years (preferred)

**Language**:

- English (required)

Ability to Commute:

- Bangalore, Karnataka (required)

Ability to Relocate:

- Bangalore, Karnataka: Relocate before starting work (required)

Work Location: In person

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