Digital Marketing Intern

2 months ago

Chennai Tamil Nadu, India Cappella sports pvt ltd Full time

**Key Result Areas/Accountabilities**
- Create Digital Marketing Strategy, develop Digital Marketing Calendar & Digital propositions for different products of different SKUs
- Full responsibility of developing full funnel Digital campaigns including Lead generation/Acquisition campaigns
- Experience of running social, search, display, and other campaigns efficiently
- Integration with Brand Awareness, Growth & Performance Marketing to drive Digital Campaigns
- Experience, and expertise to run data driven programmatic digital marketing campaigns
- Responsible for Search Optimisation/Marketing &accelerating traffic to the Digital Assets. SEO, SEM
- Support decision management through digital analytics and data metrics.
- Work along with Digital Assets Specialist and E-Commerce Team for specific campaigns Management and coworking with Media, Search and Analytics.
- Discuss marketing objectives with agency and set measurable performance and financial KPIs

**Core Competencies, Knowledge, Experience**
- Good knowledge of all different digital marketing channels
- Sound knowledge and experience with online marketing tools and best practices
- Knowledge and experience in Digital Media Planning, product offer & pricing models, Web Analytics, Web Promotion, Keyword Research, Online Advertising, Search Engine Marketing, Social Media, SEO, SEM, Website Traffic Optimization, Landing Page Optimization, Conversion Rate Optimization.
- Excellent understanding of the Online/Digital marketplace: trend awareness; industry best practices; competitor analysis.
- Strong customer understanding, preferably both consumer and b2b customer personas.
- Ability to work under pressure and deadlines
- Great interpersonal and communication skills
- Critical thinker and problem-solving skills

**Job Types**: Full-time, Volunteer

Pay: ₹5,000.00 per month

**Benefits**:

- Provident Fund

Schedule:

- Day shift

Ability to commute/relocate:

- Chennai, Tamil Nadu: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

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