On-page SEO Executive

2 weeks ago

Jaipur, India Sumit DigiTech Full time

**Overview**:The On-Page SEO Executive is a key member of the digital marketing team responsible for optimizing web content to improve search engine rankings and overall website performance. This role involves both technical and content-related tasks, with a focus on enhancing on-page elements to boost organic traffic and user experience.

**Key Responsibilities**:
**Keyword Research and Analysis**:Conduct thorough keyword research to identify relevant keywords and search terms.
Analyze keyword trends and competition to inform content strategies.

**Content Optimization**:Optimize website content, including landing pages, blog posts, and product descriptions, for targeted keywords.
Ensure content is engaging, well-structured, and provides value to the audience.

**Meta Tags and Headers**:Craft compelling meta titles and descriptions to increase click-through rates in search engine results.
Optimize header tags (H1, H2, etc.) for improved readability and SEO.

**URL Structure and Internal Linking**:Optimize URL structures for user-friendliness and search engine visibility.
Implement internal linking strategies to enhance the website's architecture and user navigation.

**Image Optimization**:Optimize images for web performance and SEO by compressing, adding alt text, and ensuring proper file names.

**Schema Markup**:Implement structured data and schema markup to enhance search engine understanding of content and improve rich snippets in search results.

**Mobile Optimization**:Ensure that web content is mobile-responsive and loads quickly on all devices.

**Page Speed Optimization**:Monitor and improve page load times by optimizing images, scripts, and server performance.

**Technical SEO**:Collaborate with the web development team to resolve technical SEO issues, such as 404 errors, redirects, and XML sitemaps.
Monitor and manage robots.txt files and crawl errors in webmaster tools.

**Analytics and Reporting**:Utilize tools like Google Analytics and SEO software to track the performance of web pages and provide regular reports.
Make data-driven recommendations for continuous improvement.

**Qualifications**:

- Bachelor's degree in Marketing, Digital Marketing, or related field (or equivalent experience).
- Solid understanding of SEO principles and best practices.
- Proficiency in SEO tools and platforms, such as Google Analytics, Google Search Console, and SEO auditing tools.
- Strong analytical and problem-solving skills.
- Excellent written and verbal communication skills.
- Up-to-date knowledge of search engine algorithms and industry trends.

**Personal Attributes**:

- Detail-oriented and analytical.
- Self-motivated and capable of working independently.
- Strong project management and time management skills.
- Ability to adapt to changes and stay current with SEO industry updates.
- Team player with a collaborative mindset.

**Job Types**: Full-time, Internship
Contract length: 6 months

**Salary**: ₹7,000.00 - ₹25,000.00 per month

Schedule:

- Day shift

**Speak with the employer**
+91 8233980357

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