Digital Marketing Professional

4 weeks ago

Mumbai, India XS CAD INDIA PVT LTD Full time

**JOB DESCRIPTION**

This job specifically involves the following key roles and responsibilities:

- SEO Strategy Development: Conduct comprehensive keyword research, competitor analysis, and SEO audits to identify opportunities and formulate effective SEO strategies tailored to individual client needs and goals.
- **On-Page and Off-Page** Optimization: Implement on-page SEO best practices, including meta tags, URL structures, content optimization, internal linking, and schema markup. Develop and execute off-page strategies to build high-quality backlinks and improve domain authority.
- Technical SEO: Monitor and optimize website performance, crawlability, and indexation. Collaborate with development teams to resolve technical SEO issues and ensure websites adhere to SEO best practices.
- **Keyword Strategy**: Using a B2B marketing strategy, ensure targeted keywords of different regions rank on the first page of search engines to tap potential B2B customers.
- Performance Tracking and Analysis: Utilize various SEO tools to monitor website rankings, organic traffic, and other key performance indicators (KPIs). Provide regular reports and analysis to clients and the internal team, highlighting SEO progress and areas for improvement.
- **Client Communication**: Serve as the main point of contact for clients, maintaining regular communication, addressing their concerns, and providing updates on SEO campaigns. Coordinating with clients for various online marketing tasks related to website, social media, SEO and other online/offline marketing activities.

The applicant must possess the following skills:

- In-depth knowledge of search engine algorithms, ranking factors, and SEO tools (e.g., Google Analytics, Google Search Console, Ahrefs, SEMrush, Moz).
- Demonstrated ability to analyze data and draw actionable insights to optimize SEO strategies.
- Excellent written and verbal communication skills, with the ability to communicate technical concepts to non-technical clients and team members.
- Willing to coordinate with clients to conduct online marketing tasks such as website enhancement, project management etc.

**QUALIFICATIONS & EXPERIENCE REQUIRED**
- Proven experience as an SEO Specialist with a minimum of **3+ years** of hands-on experience in planning and executing successful SEO campaigns. Who also possesses key skills of account management.
- Basic knowledge of photoshop and web development would be preferred.
- Post graduate degree in Digital Marketing, Communications, or a related field (preferred but not mandatory)

**Job Types**: Full-time, Regular / Permanent

**Salary**: ₹30,000.00 - ₹40,000.00 per month

**Benefits**:

- Flexible schedule
- Health insurance
- Leave encashment
- Life insurance
- Paid sick time
- Provident Fund

Schedule:

- Day shift
- Monday to Friday

Supplemental pay types:

- Performance bonus

Ability to commute/relocate:

- Mumbai Suburban, Maharashtra: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 2 years (preferred)
- SEO campaigns: 2 years (preferred)

**Speak with the employer**
+91 8169219643

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