PPC Expert

2 weeks ago


Mulund West Mumbai Maharashtra, India Universal Media Full time

Roles & Responsibilities
- Should have minimum 3- 5 years of hands-on experience managing PPC campaigns,
- Develop and execute comprehensive PPC strategies to drive high-quality traffic and achieve business goals
- Oversee the management of PPC campaigns across multiple platforms, such as Google Ads, Bing Ads, and social media advertising channels.
- Conduct keyword research, ad copywriting, campaign optimization, shopping feed setup and optimization, and conversion tracking setup to improvise campaign.
- performance and maximize ROI Monitor campaign budgets, track key metrics, and generate performance reports to present to stakeholders
- Stay abreast of industry trends, emerging technologies, and the competitive landscape to identify growth opportunities and recommend strategic adjustments.
- Lead a team of PPC specialists, providing guidance, training, and performance feedback to ensure campaign success.
- Collaborate with cross-functional teams, including marketing, design, and development, to align PPC efforts with overall marketing initiatives.
- Conduct regular A/B testing and conversion rate optimization to improve campaign performance and landing page effectiveness.
- Stay informed about search engine algorithm updates and changes in PPC advertising.
- policies to ensure compliance and adapt strategies accordingly.
- Provide strategic insights and recommendations to optimize campaign targeting, audience segmentation, and ad
- In-depth knowledge of Google Ads, Bing Ads, and social media advertising platforms Strong analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.
- Proficiency in using analytics and bid management tools Excellent understanding of PPC best practices, including campaign setup, keyword research, ad copywriting, Shopping feed optimization, Conversion tracking, and landing page optimization
- Experience with A/B testing and conversion rate optimization techniques Strong leadership and team management skills
- Excellent communication and presentation abilities Certifications such as Google Ads, Google Analytics, and Bing Ads are a plus

**Skills**:
Excellent communication
Team Handling
Analytical Skill

**Job Types**: Full-time, Permanent

**Salary**: ₹25,000.00 - ₹40,000.00 per month

**Benefits**:

- Paid sick time
- Paid time off

Schedule:

- Day shift
- Fixed shift

Application Question(s):

- The Offfice Location is Mulund, is it okay ?

**Experience**:

- total work: 3 years (preferred)

Work Location: In person

Expected Start Date: 08/04/2024


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