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Digital Marketing Executive

2 months ago

Nashik, India adroitCoders Full time

**Job Responsibilities: Digital Marketing**

**Digital Strategy Development**:
Collaborate with cross-functional teams to develop comprehensive digital marketing strategies aligned with company objectives.

Identify target audiences and devise digital campaigns that engage, inform, and convert prospects into customers.

Stay up-to-date with industry trends, emerging technologies, and best practices to ensure a competitive edge.

**Content Creation and Management**:
Manage content calendars and ensure consistent messaging across all online channels.

Optimize content for search engines (SEO) to improve organic visibility and website traffic.

**Social Media Management**:
Develop and execute social media strategies to increase brand awareness, engagement, and customer loyalty.

Monitor and manage social media accounts, responding to comments, messages, and inquiries in a timely manner.

Analyze social media metrics to measure the effectiveness of campaigns and make data-driven adjustments.

**Paid Advertising**:
Plan, create, and manage paid advertising campaigns across platforms like Google Ads and Facebook Ads.

Conduct keyword research and optimize ad copy to maximize click-through rates and conversion rates.

Monitor budgets, adjust bidding strategies, and analyze performance metrics to achieve ROI goals.

**Analytics and Reporting**:
Monitor key performance indicators (KPIs) such as website traffic, conversion rates, click-through rates, and social media engagement.

Use tools like Google Analytics to gather insights, generate reports, and provide recommendations for campaign improvements.

Make data-driven decisions to refine strategies and tactics for optimal results.

**Qualifications**:
Bachelor’s / master’s degree in marketing.

Proven experience in digital marketing, including social media management, SEO, content creation, and paid advertising.

Strong written and verbal communication skills, with an eye for detail.

Creative mindset with the ability to think outside the box and generate innovative ideas.

Analytical skills to interpret data, identify trends, and make data-driven decisions.

Ability to manage multiple projects, meet deadlines, and work effectively in a collaborative team environment.

**Salary**: ₹15,000.00 - ₹35,000.00 per month

**Benefits**:

- Health insurance

Schedule:

- Day shift

Ability to commute/relocate:

- Nashik, Maharashtra: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 year (required)
- total work: 1 year (required)

Work Location: In person

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