SEO Executive

2 weeks ago


Ahmedabad Gujarat, India Mantra Softech india Pvt Ltd Full time

Job Description for SEO Executive

Company Name**:Mantra Softech India Pvt. Ltd.

Job Title**:SEO Executive

Location**:Ahmedabad (WFO)

Experience**: 3 to 5+** Year

Qualification**:B.E/B.Tech

Working Days**:Alternative Saturdays off (2nd & 4th Saturdays off)

**About us**:
Mantra Softech is a global hi-tech manufacturer of biometric products and solutions with in-house design and development team. This dream project of like-minded visionaries started in 2006, continues to push the envelope on biometric system capabilities.

Mantra enjoys market leadership in India and is expanding globally with client base in more than 30 countries. Mantra’s major business comes from government, telecom and financial sectors to name few. Mantra’s product portfolio includes Fingerprint Sensors, IRIS Sensor, Integrated Fingerprint Devices, Integrated IRIS Devices, POS / Micro ATM/Financial Terminal, IRIS Recognition in Mobile and many more biometric devices. Customer's rapidly growing requirements for complex and sophisticated security system are the inspiration behind Mantra's Innovative products and solutions

**Please visit our website**,

**Job Summary:

- **

We are looking for a result-driven SEO executive to be responsible for developing optimized web content. The SEO executive's responsibilities include working closely with the marketing team to achieve SEO objectives, measuring the success of SEO and ROI, and assisting with the maintenance of the website's architecture to ensure user friendliness. Knowledge on On-page SEO focuses on optimizing parts of your website that are within your control and also off-page SEO focuses on increasing the authority of your domain through content creation and earning backlinks from other websites.

**Roles & Responsibilities:

- **
- Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities
- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
- Provide recommendations and execute strategies for content development in coordination with SEO goals - general and keyword specific
- Optimize copy and landing pages for search engine marketing
- Perform ongoing keyword discovery, expansion and optimization
- Research and implement search engine optimization recommendations
- Research and analyze competitor advertising links
- Develop and implement link building strategy
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Work with editorial and marketing teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

**Key Performance Indicators:

- **

1. Monitoring revenue

2. ROI

3. conversions

4. organic visibility

5.Revenue per FTE

**Required Skills**:

- Proven SEO experience
- Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
- Experience with Google’s Keyword Tool
- The ability to work with back-end SEO elements such as.htaccess, robots.txt, metadata, site speed optimization, and related skills
- Solid understanding of performance marketing, conversion, and online customer acquisition
- In-depth experience with website analytics tools
- Experience with bid management tools
- Experience with A/B and multivariate experiments
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Knowledge of ranking factors and search engine algorithms
- Up-to-date with the latest trends and best practices in SEO and SEM
- Knowledge on On Page & Off Page Optimization OR off-site SEO.

**Mantra Softech**

Our vision directs our actions. It's our guide. Ensuring that we have a far more significant impact than just our financial success. We enhance our customers' global reach while assisting employees in succeeding, communities to thrive, and industries to function in harmony with the environment.

Our mission is to harness the power of technology and humanity to assist you - the pioneers and visionaries - in revolutionizing, innovating, and creating a significant transformation that propels us forward.
- “The never-ending pursuit of developing better work culture for employee”_

**Corporate Video Link**:
**LinkedIn**:
We are proud to showcase how much Mantraites like us and gave us a 4.6-star rating on Glassdoor.

**Quick Info**

Women Empowerment:
Average Tenure:
Company Growth:
Reskilling program: Spend ( Sponsoring for PhD, Master Degree, Technical certification)

Innovation program:
**Company Accolades**

**Elcina India**: won the ELCINA Awards 2019 in the category of Excellence in Electronics Innovation.

**CII Design Award**: Our Biometric POS Terminal has been recognized at CII Design excellence award

**InterCon Dubai**: won the Intercon Top50 Innovator's Award 2019 for bringing Innovation in the field of biometric


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