Product Marketing Associate

2 months ago

Gurugram Haryana, India ZS Associates Full time

Gurgaon, India
- India
- Enterprise
- Marketing & Communications
- 21265

**Product Marketing Associate**

**ZS **is a place where passion changes lives. As a management consulting and technology firm focused on transforming global healthcare and beyond, our most valuable asset is our people. Here you’ll work side-by-side with a powerful collective of thinkers and experts shaping solutions from start to finish. At ZS, we believe that making an impact demands a different approach; and that’s why here your ideas elevate actions, and here you’ll have the freedom to define your own path and pursue cutting-edge work. We partner collaboratively with our clients to develop products that create value and deliver company results across critical areas of their business including portfolio strategy, customer insights, research and development, operational and technology transformation, marketing strategy and many more. If you dare to think differently, join us, and find a path where your passion can change lives.**Our most valuable asset is our people**.- At **ZS **we honor the visible and invisible elements of our identities, personal experiences and belief systems—the ones that comprise us as individuals, shape who we are and- make us unique. We believe your personal interests, identities, and desire to learn are part of your success here. Learn more about our diversity, equity, and inclusion efforts and the networks ZS supports to assist our ZSers in cultivating community spaces, obtaining the resources they need to thrive, and sharing the messages they are passionate about.**Marketing & Communication** exists to raise awareness of ZS Associates, brand the firm, drive demand for ZS products across multiple channels.**PRODUCT MARKETING ASSOCIATE**

This position will report to one of the Product Marketing Leads.As a Product Marketing Associate, you will play a key role in supporting the Product Marketing Lead in developing and executing strategies that drive product adoption, market growth, and customer satisfaction. This role requires someone who is not only passionate about product marketing but also eager to learn, grow, and contribute to the success of ZS SaaS products. You will work closely with cross-functional teams to ensure our products are positioned effectively in the market.- You will also assist the Product Marketing and Demand Generation Manager in executing specific tactics of the multiple marketing campaigns that are ran simultaneously.**What you'll do**:

- ** Positioning & Messaging**: Help the Product Marketing Lead:

- Understand the product features, segment the target market and define the benefits and clearly articulate the corresponding benefits and values.
- Describe the buying committee and each buyer persona for each segment.
- Collaborate with the Content & Creative teams to develop product narratives that differentiate and position ZS in the market.
- ** Product Launches**:Assist in planning and executing successful product launches, ensuring that all cross-functional teams are aligned and that marketing efforts are coordinated to maximize impact.
- ** Sales Enablement**:Work with the Product Marketing Lead to develop sales tools, training materials, and presentations that empower the sales team to effectively communicate product value.
- ** Customer Intelligence**:Assist the Product Marketing Lead in understanding how customers use ZS products, uncovering the key benefits and problems we solve.
- ** Market Research & Competitor Intelligence**: Conduct market research to gather insights on customer needs, competitor activities, and industry trends. Analyze data to inform product positioning, messaging, and go-to-market strategies.
- ** Performance Tracking**:Support the team by monitoring and reporting on the performance of marketing campaigns.
- ** Cross-Functional Collaboration**:Work closely with product management, sales, other teams in the marketing organization and across ZS to ensure alignment and effective execution of product marketing initiatives.

**What you'll bring**:

- Demonstrated experience translating technical features into benefits & values with the objective to contribute to creating relevant and impactful customer-facing (sales materials, brochures, web copy, presentations) and internal collaterals (sales enablement).
- Comfortable working cross-functionally to effectively and successfully bring project to completion.
- Experience working with data and data tools to manipulate, analyze and interpret marketing data and outcome measures.
- Strong international collaboration skills. Ability to think ahead and leverage time with global colleagues effectively so that individual work achieves maximum impact.
- Experience balancing multiple tasks and delivering projects on time.
- Must be curious and a self-starter who is able to learn quickly and independently.

**Additional Skills**:

- Exceptional spoken and written communication skills.
- Bachelor's degree.
- 2

  • Product Marketing Associate

    5 months ago

    Gurugram, Haryana, India ZS Associates Full time

    Gurgaon, India - India - Enterprise - Marketing & Communications - 20101 **ZS** is a place where passion changes lives. As a management consulting and technology firm focused on transforming global healthcare and beyond, our most valuable asset is our people. Here you’ll work side-by-side with a powerful collective of thinkers and experts shaping...

  • Growth Marketing Associate

    5 months ago

    Gurugram, Haryana, India Growtomation Marketing Solutions Full time

    **Job Role**: Growth Marketing Associate **Work Experience**: 0-1 Year In this role, you will be working for both B2B and B2C clients in setting up their HubSpot CRM, marketing and sales processes. You will be planning, monitoring, and implementing the setup customized to their business (don't worry - we'll be teaching you everything with regards to the...

  • Marketing Associate

    5 months ago

    Gurugram, Haryana, India ANS Commerce Full time

    Role: Marketing Associate - Full Time (Gurgaon) Marketing Associate -personnel, who: Ping us if you have1-2 years of experience as a Marketing associate or similar thing.Good experience with MS-office tools (particularly MS-Excel)Excellent listening and presentation skillsStrong verbal and written communicationHigh Work-ethics: Results-driven,...

  • Associate Product Strategist

    2 weeks ago

    Gurugram, Haryana, India BlackRock Investments Full time

    **Associate Product Strategist**: **Location**: **Gurgaon, Haryana** Category: **Investment Product Strategy** Job Requisition #**:R246429** Date posted**:Nov. 08, 2024

  • Product Review Associate

    6 months ago

    Gurugram, Haryana, India Gartner Full time

    **Description**: **About Gartner Digital Markets**: - Gartner Digital Markets is a business unit within Gartner. Our mission is to empower organizations to accelerate growth by helping them embrace the right technology and services. _ - Gartner Digital Markets is the world’s largest platform for finding software and services. With more than 100 million...

  • Talent Acquisition Associate

    2 months ago

    Gurugram, Haryana, India Growtomation Marketing Solutions Full time

    We're RevOps + HubSpot Diamond partner consultants, helping companies utilize HubSpot to streamline and help their sales/marketing/business teams function at scale. We are one of the fastest-growing companies based out of Gurgaon with an amazing team increasing exponentially each month. We have a sustainable bootstrapped revenue engine that is growing 30%...

  • Associate- Growth and Market

    5 months ago

    Gurugram, Haryana, India FundTQ Full time

    **"Associate - Growth and Market"** This role will also give exposure to the startup journey from day one. FundTQ is a company founded by Ex-Big4 Investment Bankers and Consultants having a total 75+ years of combined experience in Business Structuring, Transaction Advisory and Due Diligence. **Responsibilities**: - Give product demo to business owners /...

  • Associate Production Merchandising

    4 weeks ago

    gurugram, India Majid Al Futtaim Full time

    Business IntroductionMajid Al Futtaim Holding is the leading shopping mall, retail, communities, entertainment developer and operator in the Middle East, North Africa, and Central Asia regions. With over 48,000 people, revenues of over US$ 11 Billion, and operations in 18 countries. Some of the iconic brands we carry include Mall of the Emirates, Carrefour,...

  • Market Research Associate

    2 months ago

    Gurugram, Haryana, India Precise Research Solutions Full time

    The **Market Research Associate** plays a pivotal role in synthesizing complex market insights and transforming data into strategic narratives. You will traverse the intricate landscape of consumer behavior, interpreting trends that shape our business. Your findings will need to be communicated in a manner that provokes thought and discussion among...

  • Product Associate

    3 months ago

    Gurugram, Haryana, India nLineAxis Full time

    **Mandatory skill - Crypto Exchange** **Key Responsibilities**: - Product Development Support: Assist in the development and management of blockchain and cryptocurrency products, ensuring they meet market needs and regulatory requirements. - Market Research: Conduct thorough market research to identify trends, opportunities, and competitive analysis within...

  • Product Associate

    6 months ago

    Gurugram, Haryana, India Zenatix Full time

    **Job title**:Product Associate **About the organisation**: Zenatix, a Schneider Electric company is the largest provider of IoT-based automation and monitoring solutions with 2000+ deployments across 200+ cities in India. With a passion for driving sustainability, we build full-stack IoT automation solutions for commercial buildings delivering energy...

  • Associate Marketing

    5 months ago

    Gurugram, Haryana, India CoolBoots Media Full time

    **Position Name**: Position Name: Associate Marketing (Ad Operations) **Exp required**: 6 Months - 2 Years **SkillSet required**: - Will be responsible for Day to day marketing planning of Apps with affiliates. - Will look into the performance of various affiliates in terms of quality. - Will decide the budgets for affiliates. - Will do cross channel...

  • Associate, Apac Fixed Income Product Strategy

    5 months ago

    Gurgaon, Gurugram, Haryana, India BlackRock Full time

    Description About this role Role Description: Within the team, the product strategy team is responsible for representing the investment team in driving business strategy, product pipeline and client engagements as a specialist for strategies managed by the team. The associate will be responsible for the development, preparation and maintenance of...

  • Product Associate

    5 months ago

    Gurugram, Haryana, India Zenatix Full time

    **Job title**:Product Associate **About the organisation**: Zenatix, a Schneider Electric company is the largest provider of IoT-based automation and monitoring solutions with 2000+ deployments across 200+ cities in India. With a passion for driving sustainability, we build full-stack IoT automation solutions for commercial buildings delivering energy...

  • Associate Market Research

    1 month ago

    Gurugram, Haryana, India Srijan Technologies PVT LTD Full time

    **About US** We turn customer challenges into growth opportunities. Material is a global strategy partner to the world’s most recognizable brands and innovative companies. Our people around the globe thrive by helping organizations design and deliver rewarding customer experiences. We use deep human insights, design innovation and data to create...

  • Associate - Digital Marketing

    5 months ago

    Gurugram, Haryana, India MyGST Refund Full time

    **Role: Digital Marketing** - MyGST Refund is a company founded by Ex Big4 Investment Bankers and Consultants having a total 75+ years of combined experience in business structuring, transaction advisory, assurance and due diligence. - MyGST Refund has created one of its kind of valuation software for startup valuation and Choose Right Investors platform. -...

  • Associate - Digital Marketing

    5 months ago

    Gurugram, Haryana, India MyGST Refund Full time

    **Role: Digital Marketing** We are looking for Digital marketing professional to join our office in Gurgaon Location. Role**:Associate - Digital Marketing** **Experience - 2 year** **Responsibilities**: 1. SEO - Improving Organic Ranking 2. Social Media Management 4. Maintaining our social media presence across all digital channels. 5. Measure and...

  • Associate - Product Design

    6 months ago

    Gurugram, Haryana, India Amex Full time

    **You Lead the Way. We’ve Got Your Back.** With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create...

  • Associate - Product Design

    5 months ago

    Gurugram, Haryana, India Amex Full time

    **You Lead the Way. We’ve Got Your Back.** With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create...

  • Associate - Product Design

    2 months ago

    Gurugram, Haryana, India Amex Full time

    **Y**ou Lead the Way. We’ve Got Your Back.** With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you...