Tm Up West

**Designation**:Senior Officer

**Updated**:August 31, 2023

**Location**:Rajasthan, India

**Organization**:Metals

**1) Job Purpose**

Planning and execution of sales & marketing strategies for the Territory. Prepare pre & post contribution analysis to increase profitability & optimization of distribution cost of Territory through appropriate Sales module, pricing & product opportunities, to increase market share. Execute agreed market promotional activities for brand pull. Establish strong channel relationship through deep insights on product, market & customer segments. Execute POS sale of the territory. Close coordination with Govt. authorities / Competitors / Institutions.

**Key Result Areas/Accountabilities**

**Supporting Actions**

Develop long term plan for the Territory.
- Develop detailed long-term sales plan, forecasting growth and profitability for the Territory.

Develop detailed sales and marketing plan and ensure implementation of sales plan as per targets
- Develop plans for the given territory based on specific requirement of market, customers & Traders.
- Visit/ interact/ with all key Traders - ensure and monitor business as per plan.
- Monitor Market share of key customers - as per plan.

Ensure achievement of Contribution, Secondary Cost Targets, Secondary Sales through POS & compliances.
- Plan & execution for institution & pvt channel sales.
- Monitor costs, budget & District wise Contribution.
- Monitor GOI compliances.
- Ensure proper & timely sales from POS machine.

Enhance Customer Satisfaction
- Ensure customer satisfaction.
- Ensure implementation of actions plans and changes as per customer suggestions.
- Ensure all customer complaints are resolved.

Key Account Management
- Prepare detailed KAM plan for the category.
- Ensure detailed implementation of the KAM plan and monitor progress.

New Dealer, Channel Partner development
- Create a strategy to acquire new dealers, Channel Partners
- Implementation of new Channel partner development plan.

Understand FCO Parameters & DBT Compliances
- Understand & Adhere to FCO (Fertilizer Control Order) norms.
- Close co-ordination with district authorities, LFS & DBT co-ordinator.

**Qualifications**:
Bachelor of Agriculture

**Minimum Experience Level**:
0-3 Years

**Report to**:
Assistant Officer