Search Engine Optimization Executive

6 months ago

Noida, India Fictivebox Media Full time

As an SEO Executive specializing in e-commerce, you will be responsible for developing and implementing effective SEO strategies to improve our website's visibility, traffic, and rankings. With over 4 years of experience, you will leverage your expertise in link building, guest posting, and other SEO techniques to enhance our online presence and drive organic growth. You will collaborate closely with cross-functional teams to optimize product pages, improve site architecture, and implement best practices for e-commerce SEO.

**Key Responsibilities**:

- Develop and execute comprehensive SEO strategies to increase organic traffic, rankings, and conversions for our e-commerce website.
- Conduct keyword research and analysis to identify high-value target keywords and opportunities for optimization.
- Optimize product pages, category pages, and other site content to improve search engine visibility and relevance.
- Implement on-page optimization techniques, including meta tags, headers, and schema markup, to enhance search engine crawlability and indexing.
- Conduct link building activities, including outreach, acquisition, and management of high-quality backlinks from relevant and authoritative websites.
- Execute guest posting campaigns to secure placements on industry-relevant blogs and websites, driving referral traffic and improving domain authority.
- Monitor and analyze SEO performance metrics, including traffic, rankings, and conversions, using tools such as Google Analytics, Google Search Console, and SEMrush.
- Identify technical SEO issues and work with the development team to implement solutions for site optimization and performance improvements.
- Stay up-to-date with the latest trends and best practices in e-commerce SEO, search engine algorithms, and industry developments.
- Collaborate with content creators, designers, and developers to ensure SEO best practices are integrated into all aspects of website development and content creation.

**Qualifications and Experience**:

- Bachelor's degree in Marketing, Communications, Computer Science, or related field. -Minimum of 4 years of experience in SEO, with a focus on e-commerce websites.
- Proven track record of success in improving organic search rankings and driving traffic and conversions for e-commerce businesses.
- Strong understanding of e-commerce SEO best practices, including on-page optimization, technical SEO, and off-page optimization strategies.
- Experience with link building techniques, including outreach, relationship building, and guest posting.
- Proficiency in SEO tools such as SEMrush, Ahrefs, Moz, and Google Analytics.
- Excellent analytical skills and ability to interpret SEO data and metrics to inform strategy and decision-making.
- Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams.
- Detail-oriented with a proactive approach to problem-solving and a passion for staying ahead in the ever-evolving field of SEO.

**Salary**: ₹10,869.96 - ₹35,000.00 per month

**Benefits**:

- Leave encashment
- Paid sick time
- Paid time off
- Provident Fund

Schedule:

- Monday to Friday
- Morning shift

Application Question(s):

- Current CTC (in LPA)?
- Expected CTC (LPA)?
- Notice Period (in days)?

**Experience**:

- SEO: 3 years (required)
- PPC Campaign Management: 2 years (required)
- E-Commerce industry: 3 years (required)

Work Location: In person

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