Digital Marketing Intern

6 months ago


Kochi, India Matrix Media Full time

**Developing Digital Marketing Strategies**:

- Collaborate with the marketing team to create comprehensive digital marketing strategies aligned with company objectives.
- Conduct market research and competitor analysis to identify trends and opportunities.
- Define target audiences and develop strategies to engage and convert them.
- **Content Creation and Management**:

- Manage content calendars, ensuring timely and consistent publishing across platforms.
- Optimize content for search engines (SEO) and user engagement.
- **Social Media Management**:

- Manage and grow the company's presence on social media platforms (e.g., Facebook, Twitter, LinkedIn, Instagram).
- Develop social media campaigns to increase brand awareness, engagement, and lead generation.
- Monitor social media channels for customer inquiries, comments, and feedback, and respond promptly.
- **Paid Advertising**:

- Create and manage online advertising campaigns on platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.
- Monitor and optimize ad performance, including bid management, ad copy testing, and audience targeting.
- Track and analyze key performance indicators (KPIs) to measure the effectiveness of paid advertising efforts.
- **Website Management and Optimization**:

- Oversee the company website, ensuring it is user-friendly, up-to-date, and optimized for search engines.
- Collaborate with web developers to implement SEO best practices, site improvements, and updates.
- Use web analytics tools (e.g., Google Analytics) to track website traffic, user behavior, and conversion rates.
- **Analytics and Reporting**:

- Monitor key digital marketing metrics and KPIs to assess campaign performance and ROI.
- Generate regular reports and insights to stakeholders, highlighting successes, areas for improvement, and actionable recommendations.
- Use data-driven insights to continuously refine and optimize digital marketing strategies.
- **Staying Updated on Industry Trends**:

- Stay informed about the latest trends, technologies, and best practices in digital marketing.
- Attend industry events, webinars, and training sessions to enhance knowledge and skills.
- Share insights and recommendations with the team to drive innovation and continuous improvement.

**Salary**: ₹20,000.00 - ₹25,000.00 per month

Schedule:

- Day shift

**Experience**:

- total work: 1 year (preferred)

Ability to Commute:

- Kochi, Kerala (required)

Ability to Relocate:

- Kochi, Kerala: Relocate before starting work (required)

Work Location: In person

**Speak with the employer**

+91 9048555273



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