PPC Executive

2 weeks ago


Chandigarh, India Dolphin Head Hunters Full time

As a PPC (Pay-Per-Click) Executive at **Dolphin Head Hunters,** you will be responsible for managing, optimizing, and implementing our PPC advertising campaigns to drive qualified traffic and achieve our marketing objectives. You will work closely with the marketing team, reporting to the Head of the Department, and play a crucial role in the success of our online advertising efforts.

**Key Responsibilities**:
Keyword Research: Conduct in-depth keyword research to identify high-performing keywords and opportunities for ad campaigns.

Campaign Management: Create and manage PPC campaigns on platforms such as Google Ads and Facebook Ads to drive relevant traffic.

Ad Copy Creation: Develop compelling ad copy and ad creatives that resonate with our target audience.

Budget Management: Monitor and optimize campaign budgets to maximize ROI and minimize wastage.

Ad Placement: Implement and manage ad placements, targeting, and bidding strategies.

Performance Analysis: Regularly analyze and report on the performance of PPC campaigns, making data-driven adjustments to achieve optimal results.

Ad Extensions: Utilize ad extensions to enhance the visibility and relevance of our ads.

Competitor Analysis: Keep a close eye on industry trends, competitive landscape, and emerging opportunities.

A/B Testing: Conduct A/B tests on ad creatives, landing pages, and other campaign elements to improve conversion rates.

Quality Score Optimization: Work to improve Quality Scores to lower ad costs and enhance ad positions.

Collaboration: Collaborate with the SEO team and other marketing professionals to ensure a unified digital marketing strategy.

**Job Types**: Full-time, Permanent

**Salary**: ₹12,000.00 - ₹17,000.00 per month

**Benefits**:

- Leave encashment

Schedule:

- Day shift
- Morning shift

Supplemental pay types:

- Performance bonus
- Yearly bonus

Ability to commute/relocate:

- Chandigarh, Chandigarh: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- PPC Campaign Management: 1 year (required)

Work Location: In person

**Speak with the employer**

+91 9646441266

Expected Start Date: 25/03/2024


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