Digital Marketer

4 weeks ago

Mumbai, India GOG Analytics Full time

**Job Title**: Digital Marketer

**Key Responsibilities**:

- Develop marketing strategies that align with the organization's business goals
- Designs, builds, and maintains our social media presence.
- Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs)
- Conduct market research and analyze trends to identify new opportunities and improve campaign performance
- Identifies trends and insights and optimizes spend and performance based on the insights.
- Brainstorms new and creative growth strategies through digital marketing.
- Plans, executes, and measures experiments and conversion tests.
- Collaborate with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize user experience
- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Identifies critical conversion points and drop off points and optimizes user funnels.
- Collaborates with agencies and other vendor partners.
- Stay up-to-date with emerging digital marketing trends and technologies

**Qualifications**:

- Bachelor’s or Master’s degree in marketing, communications, or related field
- 3+ years of experience in digital marketing or related field
- Proficient in marketing automation tools
- Excellent analytical skills and experience with web analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.)
- Experience in setting up and optimizing PPC campaigns on all major search engines
- Strong project management skills
- Working knowledge of Designing Banners, HTML, CSS, and JavaScript development and constraints is plus
- Excellent written and verbal communication skills

**Salary**: ₹200,000.00 - ₹360,000.00 per year

**Benefits**:

- Cell phone reimbursement
- Flexible schedule
- Internet reimbursement
- Leave encashment
- Work from home

Schedule:

- Monday to Friday
- Weekend availability

Supplemental pay types:

- Performance bonus

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 3 years (preferred)
- total work: 3 years (preferred)
- Google Analytics: 3 years (preferred)
- HTML: 3 years (preferred)
- JavaScript: 3 years (preferred)
- Web analytics: 3 years (preferred)

Work Location: On the road

**Speak with the employer**
+91 8327797746

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