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Copywriter
2 months ago
**About Xpress Health**: Xpress Health is a dynamic healthcare company that is revolutionizing the way healthcare solutions are delivered. As a Copy Writer, you will be an integral part of our creative team, working on projects that impact the healthcare industry and contribute to our brand's visual identity.
**Responsibilities**:
2.Conduct thorough research on healthcare topics, industry trends, and competitor activities to ensure accuracy and relevance of content.
3.Collaborate with cross-functional teams to understand project requirements, target audience, and brand guidelines, and tailor messaging accordingly.
4.Craft compelling headlines, taglines, and calls-to-action that drive engagement, generate leads, and enhance brand awareness.
5.Edit and proofread content to ensure clarity, consistency, accuracy, and adherence to brand voice and style guidelines.
6.Stay updated on emerging technologies, healthcare regulations, and industry best practices to incorporate into content strategy.
7.Assist in developing content calendars, brainstorming new ideas, and participating in creative brainstorming sessions.
8.Monitor and analyze the performance of content across various channels, using insights to optimize future content strategies and campaigns.
9.Provide creative input and contribute to the overall marketing strategy and brand positioning efforts.
**Qualifications**:
1.Bachelor’s degree in English, Communications, Marketing, Journalism, or related field.
2.Proven experience as a Copywriter, preferably in the healthcare or medical industry.
3.Excellent writing, editing, and proofreading skills with a keen attention to detail.
4.Strong understanding of medical terminology, healthcare concepts, and industry-specific regulations.
5.Ability to translate technical information into clear, compelling copy for diverse audiences.
6.Proficiency in SEO best practices and keyword research tools.
7.Familiarity with content management systems (CMS) and marketing automation platforms.
8.Creative thinker with the ability to generate innovative ideas and concepts.
9.Strong collaborative and interpersonal skills with the ability to work effectively in a team environment.
10.Highly organized with the ability to manage multiple projects and meet tight deadlines.
Pay: ₹12,052.11 - ₹31,478.00 per month
Schedule:
- Monday to Friday
- UK shift
**Experience**:
- Copywriting: 1 year (required)
Work Location: In person
Application Deadline: 08/04/2024
Expected Start Date: 06/05/2024
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