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Search Engine Optimization
1 week ago
Develop optimization strategies that increase the company’s website search engine results rankings
- When conducting paid search campaigns, the SEO Specialist will execute tests, collect and analyze data and results, and identify trends and insights in order to achieve maximum ROI
- Manage the expenses of SEO campaigns, staying on budget, estimating monthly costs, and reconciling differences
- Closely collaborate with the web development team to ensure SEO best practices are properly followed throughout website content
- Work with editorial and marketing teams to drive SEO in content creation and content marketing
- Take responsibility for page optimization for search engine marketing
- Perform ongoing keyword research, discovery, and optimization for new relevant keywords to use throughout the company website and marketing materials
- Research and implement search engine optimization recommendations
- Create and execute link building strategy
- Change website architecture, content, linking, and other factors to improve SEO positions for target keywords
- Determine measurable goals that demonstrate improvement in marketing efforts
- Monitor daily performance metrics with SEO tools such as Google Analytics to understand SEO strategy performance
- Collaborate with others within the marketing department to manage SEO strategy.
**Salary**: ₹200,000.00 - ₹240,000.00 per year
Schedule:
- Day shift
Ability to commute/relocate:
- Hyderabad, Hyderabad - Hyderabad, Telangana: Reliably commute or planning to relocate before starting work (required)
**Education**:
- Bachelor's (preferred)
**Experience**:
- PPC Campaign Management: 1 year (preferred)
- total work: 1 year (preferred)
- SEO: 2 years (preferred)
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