Architect, Adobe Experience Platform

3 weeks ago


Hyderabad Telangana, India Credera India Full time

**About the Team You will Join**:
Credera, trading as TA Digital, is a global consulting firm that combines transformational consulting capabilities, deep industry knowledge, and AI and technology expertise to deliver valuable customer experiences and accelerated growth across a broad range of industries worldwide. Our one-of-a-kind global boutique approach means we provide our clients with tailored solutions unique to their organization that can scale due to our extensive footprint. As a values-led organization, our mission is to make an extraordinary impact on our clients, our people, and our community. We believe it is this approach that has allowed us to work with and transform the most influential brands and organizations in the world, from strategy through to execution.

Credera is the first and only Adobe Partner that is specialized across the entire Adobe DXP (AEM, Target, Analytics, Real-Time CDP, Journey Optimizer, Magento, Marketo, Audience Manager, Campaign, Customer Journey Analytics, etc). Our CDP team unifies the customer data and power real-time audience engagement with a data-first Customer Data Platform. Our team leverages CDPs and artificial intelligence (AI) to deliver targeted products and services via multiple channels and maintain the same customer experience, regardless of platform.

**What You Will Do**:

- Lead technology & strategy solution engagements across multi-functional workstreams; customer data platform (CDP) or data management platform (DMP), data onboarding and activation, big data strategy, analytics.
- Gain in-depth knowledge of a client's digital experience strategy, online business model, and customer goals.
- Works with and/or implements data integrations (in CDP platform) in support of Client customer use cases and journeys.
- Provide expert consulting services and thought leadership to clients and potential clients.
- Collaborate with internal teams and vendor partners to develop solutions to meet client's unique requirements, which include combinations of data, technology, partners, integrations and analytics.
- Manage and own multiple client relationships, serving as the primary day-to-day contact.
- Collaborate and guide cross functional teams through integration projects with competing priorities, several stakeholders, and tight timelines.
- Conduct business analysis - lead process to derive insight and business strategy from analytics output.
- Establish trust and build relationships with clients, as well as internal and external partners.
- Monitor engagement progress and maintain an account status dashboard summarizing all work streams.
- Address client's process/operations issues, through needs analysis, and recommend strategies for improvement.
- Strong storytelling capability - slideware development, presentation, and communication skills.
- Lead client business reviews, as needed.
- Ultimately accountable for successful delivery of client commitments.
- Manage, develop, and train team of digital solutions specialists.
- Maintain a keen understanding of rapidly changing trends in the digital marketing space.

**Requirements**:
**Experience Range: 10 to 15 Years**

**Technical Skills You Will Bring**:

- Bachelor's Degree, Master's Degree a plus, in the field of technology or business or equivalent work experience.
- Demonstrated strong background as a solutions architect.
- Experience with advanced capabilities of one or more customer data platforms (CDPs); such as Adobe Experience Platform, Tealium, Salesforce, Segment, Treasure Data, etc.
- Experience with advanced use of DMPs, Adobe Audience Manager a plus.
- Experience with statistical analytics languages and platforms is a plus I.e., Python, Hadoop etc
- Experience designing and managing databases / data models.
- Experience with ETL tools, Web Analytics platforms administration, SQL query, Customer Journey Orchestration tools is a plus.
- Experience with building and using APIs (e.g., POSTMAN) and task automation.
- Ability to take initiative as well as lead, motivate, and oversee teams to produce results.
- Must be very comfortable in a client-facing role, speaking publicly to groups, and interacting with executives.
- Comfortable working in a fast paced, remote teams in different time zones, deadline driven environment, and demonstrated ability to organize and establish a team in such an environment.
- Demonstrated success autonomously managing complex multiple work stream projects that require input from many stakeholders.

**Nice to Have**
- Certifications with relevant digital marketing tools.
- Experience with machine learning technology
- Solid understanding of data security/privacy best practices.

**Professional Attributes You Possess**:

- Excellent communication skills.
- Making decisions and solving problems involving varied levels of complexity, ambiguity and risk.
- Providing a "win-win" environment to inspire, attract and develop the best Talents.
- Boosting teams and individuals' po



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