Digital Marketing Executive

2 weeks ago


Trichur, India Dreammusika Productions Full time

**The Digital Marketing Executive works closely with the internal marketing team and/or digital agencies to achieve specific company objectives set by the Head of Marketing such as; increasing digital sales, lead generation, brand engagement,conversions, and Revenue.**

**Roles and Responsibilities**
- Assist the team in the development of the overall digital marketing strategy
- Manage the creation of relevant and engaging digital content for publishing on various digital platforms
- Manage social media marketing campaigns
- Manage digital advertising campaigns (SEM, Display, Social, Programmatic)
- Manage SEO campaigns
- Set up conversion, pixel, and event tracking on the website and across various digital platforms
- Research market trends, brand audiences, competitors, and end-to-end consumer journeys to drive engagements and conversions
- Analyze digital marketing analytics reports and share insights with the team to develop optimization plans
- Stay abreast of emerging digital tools and platforms, digital marketing trends, and new technologies, and share insights with the rest of the team

**Skills required**
- Identify trends and insights
- Allocate marketing investments
- Plan and direct marketing campaigns
- Manage an organization's website and maintain it, keeping best practices in mind
- Optimize content for the website and social media platforms
- Work with various content formats such as blogs, videos, audio podcasts, etc.
- Track the website traffic flow
- Implement and analyze performance metrics
- Measure and assess goals vis-à-vis ROI
- Device experiments and conversion tests
- Provide internal reports regularly
- Execute new and creative collaborations among technologies and platforms
- Increase Revenue and achieve company targets through Organic and Paid Strategies.

**Salary**: ₹25,000.00 - ₹40,000.00 per month

Schedule:

- Day shift
- Rotational shift

Ability to commute/relocate:

- Guruvayoor,Thaikkad, Trichur - 680103, Kerala: Reliably commute or willing to relocate with an employer-provided relocation package (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 2 years (preferred)
- Advertising Industry: 2 years (preferred)
- Malayalam: 1 year (preferred)

**Language**:

- English (preferred)
- Hindi (preferred)

License/Certification:

- Certificate (preferred)

Willingness to travel:

- 25% (preferred)

Application Deadline: 31/01/2023



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