PPC Expert

**Experience**: 3+ years of relevant experience in PPC, Performance Marketing, Media Buying, Pay Per Click, Google Ads.

**Skills / Attributes Required:

- **
- Paid Media ,Google AdWords, Performance Marketing.
- Facebook Ads ,Manager PPC, Digital Marketing, Pay Per Click, Google Ads, AdWords.
- Media Buying, Digital Media, Programmatic Marketing, Media Planning

**Responsibilities**:

- Plan, create, and manage PPC campaigns across a variety of channels
- Keyword research and management to optimize bids (add PPC keywords and negative keywords)
- Optimize bidding at keyword, placement, device, geographic, demographic, and other levels
- Perform daily account management of PPC campaigns (review expensive under-performing keywords and ensure PPC campaign does not exceed weekly and monthly ad spend budget, maintain Quality Score, impression share and other important metrics)
- Write engaging and concise copy to modify CTAs on ads to boost click-through-rates and landing pages to boost conversion rates
- Monitor, evaluate, and present the performance of campaigns by generating weekly and monthly performance reports to clients analyzing trends, goals, opportunities, and other key performance indicators
- Stay on top of search engine and PPC industry trends

**Requirements**:

- 3-6 Years of relevant experience.
- Should be well versed in Media planning, buying (Auction based or Direct), and campaign execution on Search, Social, Mobile, Publishers, etc.
- Very strong keyword research skills.
- Ability to write compelling, clear, concise search ad copies.
- Should have handled multiple campaigns at a time.
- Excellent communication, presentation, and negotiation skills.
- Open to challenges, flexible handling multiple clients, self-motivated,

**Job Types**: Full-time, Permanent

Pay: ₹25,000.00 - ₹45,000.00 per month

**Benefits**:

- Health insurance
- Leave encashment
- Life insurance
- Paid sick time
- Provident Fund
- Work from home

Schedule:

- Day shift
- Fixed shift
- Monday to Friday

Supplemental pay types:

- Performance bonus
- Yearly bonus

Ability to commute/relocate:

- Tirunelveli, Tamil Nadu: Reliably commute or planning to relocate before starting work (preferred)

**Experience**:

- PPC Campaign Management: 3 years (required)

Work Location: In person

Expected Start Date: 06/05/2024