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SEO/smo Executive

4 weeks ago

Panchkula, India Rednirus Digital Media Full time

Rednirus Digital Media is looking for an **SEO/SMO Executive**at Rednirus Digital Media**:
**1. Search Engine Optimization (SEO)**:

- **On-Page Optimization**:

- Optimize website content, meta tags, headers, and images to improve search engine rankings.
- Conduct keyword research to target relevant and high-traffic search terms.
- Perform website audits to identify and fix technical SEO issues.
- **Off-Page Optimization**:

- Develop and execute link-building strategies to enhance domain authority.
- Collaborate with content creators to generate backlinks and guest posts on high-authority sites.
- Manage local SEO efforts, including optimizing Google Business Profiles and directories.
- **Performance Tracking**:

- Monitor website analytics using tools like Google Analytics, Search Console, and other SEO software.
- Track keyword rankings and prepare monthly performance reports.
- Analyze competitors to identify growth opportunities.

**2. Social Media Optimization (SMO)**:

- **Content Management**:

- Create, schedule, and publish engaging posts for social media platforms like Facebook, Instagram, LinkedIn, and Twitter.
- Ensure content aligns with the company’s goals and target audience.
- **Community Engagement**:

- Respond to comments, messages, and inquiries on social media channels promptly.
- Engage with followers to build a strong online community and foster relationships.
- **Campaign Management**:

- Plan and execute social media campaigns to enhance brand visibility and engagement.
- Optimize content to align with platform-specific algorithms for maximum reach.

**3. Analysis and Reporting**:

- Generate regular performance reports for both SEO and SMO efforts, highlighting progress, challenges, and recommendations.
- Use analytics tools to track ROI, engagement, and conversions from SEO and SMO activities.

**4. Trend Analysis and Adaptation**:

- Stay updated with the latest SEO and SMO trends, algorithms, and tools.
- Implement innovative strategies to keep the brand competitive and relevant.

**5. Collaboration**:

- Work closely with the content, design, and marketing teams to ensure seamless execution of strategies.
- Align SEO and SMO activities with overall marketing objectives.

**Job Types**: Full-time, Permanent

Pay: ₹5,000.00 - ₹15,000.00 per month

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- SEO: 2 years (preferred)
- PPC Campaign Management: 1 year (preferred)
- total work: 1 year (preferred)

Work Location: In person