Social Media Marketing Executive
4 weeks ago
**Profile Overview**:
This individual will be responsible for developing brand strategies, marketing plans, and product innovations to drive product growth. They should feel comfortable working cross-functionally to execute these strategies and ensure brand consistency.
**Responsibilities**:
- Analyze and reports on brand performance to determine ROI.
- Monitor market and consumer trends.
- Develop distribution strategies.
- Plans, implements, and executes successful consumer and trade marketing programs (including brand strategic planning, market positioning, pricing, promotion, advertising).
- Contributes to the annual brand planning process.
- Sets brand planning calendar, coordinates cross-functional activities and planning processes, manages timelines, and ensures timely completion of all deliverables.
- Leads the development of strategies and objectives for building and executing year-round brand engagement through partnerships, social media, fan conventions, and other marketing vehicles.
- Utilizes category and consumer insights to identify growth opportunities and drive innovation in product development as well as marketing initiatives.
- Plans and executes events and promotions within fan communities.
- Monitors product catalog compliance and testing reports.
- Performs other duties as necessary to support the objectives of the division and company.
**Required Skill**:
- Key initiative planning and execution
- Consumer communication strategy, planning, and execution
- Client and team management
- Strategic Thinking
- Written and Oral Presentations Skills
- Cross-functional project leadership
- Brand analysis
- Should have experience with service based company.
- Creative and out of the box thinking
- Good communication skills
**Required Experience and Qualifications**:
Experience: Should have a minimum of 2 Years experience in same profile.
- **Note**:_People falling in pay range should only apply._
Freelancers should not apply.
**Job Types**: Full-time, Permanent
**Salary**: ₹15,000.00 - ₹30,000.00 per month
**Benefits**:
- Health insurance
- Paid sick time
- Paid time off
- Provident Fund
- Work from home
Schedule:
- Day shift
- Monday to Friday
**Experience**:
- Service based company: 1 year (preferred)
- Social media marketing: 2 years (required)
Work Location: Remote
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