Digital Marketing Executive

6 months ago


Calicut Kerala, India IPCS Full time

 Identifying objectives and advising on suitable digital marketing strategies

 Bench marking performance across all online channels and advising on KPIs using methodical performance

analysis to influence/support campaign strategies

 Performing ROI analysis to evaluate efficiency and effectiveness of different marketing campaigns

 Creating Digital Marketing Campaigns-Designing digital marketing campaigns to effectively promote company,

products, ideas, brands etc

 Analyze Marketing Data
- Analyzing the effectiveness of marketing campaigns by analyzing page clicks,

keyword hits, search engine traffic, and other data.

 Advise Marketing Teams-Digital marketing analysts keep marketing and sales teams up-to
- date on current

campaigns, informing them on which aspects of campaigns are the most effective and which are not, and

advising them on how to tweak campaigns to get maximum attention and create more revenue.

 Cultivate and Maintain Client Relationships-Digital marketing analysts provide with frequent updates on the

status of their advertising campaigns, advise them on the success of campaigns compared to marketing costs,

and make suggestions to increase marketing effectiveness when necessary.

 Marketing Reports-Digital marketing analysts create detailed reports showing the amount of traffic online

campaigns are creating, how much campaigns cost, and outlining the timetables and schedules for online

marketing campaigns.

 Manage Pay-per-Click Accounts. Digital marketing analysts look at the budget data for pay-per-click accounts

on a daily basis to manage campaign costs and provide expense information to clients Increase the Sales and ROI of the company.

 Maintain Social Presence of Company on all platforms.

 Represent the company on Social Media and other platforms.

 Ability to work closely with designing team and website optimization team as well.

Pay: ₹12,000.00 - ₹20,000.00 per month

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 year (required)
- Google Ads: 1 year (required)

Work Location: In person



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