Performance Marketer

6 months ago

Remote, India Brelex Media Full time

Job Title**:Performance Marketer**

Company**:Brelex Media**

Location**:Remote**

Type**:Full-Time**

**Your Role at Brelex Media**:
**1. Client On boarding and Communication**:

- Gather all necessary details about the client's business to fully understand their goals, challenges, and market position.
- Create a WhatsApp group for streamlined communication with the client and internal teams.

**2.Strategy Development and KPIs**:

- Set up the right KPIs and expectations in collaboration with the client to measure campaign success effectively.
- Develop a comprehensive digital marketing strategy, including projections of ads scaling and funnel optimization.
- Conduct audience research to tailor strategies for targeted engagement.

**3.Project Management and Timeline**:

- Create detailed projections and timelines for each project, ensuring all stakeholders are aligned with the project's scope and deadlines.
- Manage weekly calls and reporting to keep the client informed of progress and results.

**4. Campaign Setup and Monitoring**:

- Collect brand assets, agency dashboard access, data sheets, ad assets, and ads strategy data for campaign setup.
- Take control of ad account access and talking page access to manage campaigns directly.
- Review and optimize ad scripts and headlines for maximum impact.
- Set up Facebook Pixel, Google Analytics, and create UTM links for comprehensive tracking and analytics.
- Add heat map tracking to the client's website for detailed user interaction data.

**5. Execution and Optimization**:

- Implement and manage digital advertising campaigns, focusing on setting up the flow of the funnel and pricing strategies.
- Perform daily reporting and analysis to optimize ads continuously based on performance data and targeting insights.
- Conduct weekly and monthly reporting to review performance, identify areas for improvement, and adjust strategies accordingly.
- Optimize funnels to improve conversion rates and overall campaign effectiveness.

**6. Technical Setup**:

- Ensure the technical setup for tracking and analytics is correctly implemented, including pixel and Google Analytics setup.

**7. Scaling and Optimization**:

- Manage the scaling of successful ads while maintaining efficiency and meeting ROI targets.
- Continuously seek opportunities for funnel optimization to enhance the customer journey and increase conversions.

**Requirements**:

- Minimum of 2+ years of hands-on experience managing performance marketing campaigns, with a minimum budget of 3 crores on ad spend.
- Expertise in Meta Ads, including a deep understanding of ad formats, targeting options, and campaign optimization for conversion and sales objectives.
- Proficiency in Google Video/YouTube Ads, with a proven ability to strategize, execute, and monitor campaigns focused on driving conversions and sales.
- Familiarity with conversion tracking setup and verification using Meta Pixel and Google Ads tracking codes on platforms like WordPress, Click funnels, and other page builders.
- Strong analytical skills and the ability to manage multiple projects simultaneously in a fast-paced environment.
- Excellent communication and client-facing skills, with the ability to effectively convey performance insights and recommendations.

**What You’ll Need**:

- A laptop that keeps up with your innovative strategies.
- A stable internet connection to stay connected with nature... and us
- Availability according to Indian Standard Time (IST), ready to take on challenges as they come.

**Benefits**:

- Competitive salary and opportunities for career advancement.
- Opportunities for professional development and training opportunities.
- Collaborative and supportive work environment.

**About us**:
Welcome to Brelex Media, your trusted partner in performance marketing and funnel optimization. With a proven track record of success, we specialize in crafting effective marketing strategies and high-converting sales funnels that propel businesses to new heights. Helped 50+ Businesses, 5+ High-Yielding Funnels and 50+ Funnels for Conversion.

**Salary**: ₹25,000.00 - ₹60,000.00 per month

**Benefits**:

- Work from home

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus

**Experience**:

- total work: 1 year (preferred)

Work Location: Remote

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