Digital Marketing Faculty

3 weeks ago


Kolkata, India ICA Edu Skills Full time

**Position: - **Digital Marketing Faculty & Academics

**Location - Kolkata, West Bengal**

**Experience - 3-5 Years**

**Job description: -**
- Design, build and maintain social media presence of clients
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Brainstorm new and creative growth strategies for clients
- Identify trends and insights, and optimize spend and performance based on the insights
- Implementation and analysis of FB Pixel, Google Analytics, Google Tag Manager and similar tools
- Plan, execute, and measure experiments and conversion tests including A/B test
- Collaborate with internal teams to create display ads, video advertisements, landing pages
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Optimize user funnels for e-commerce projects or lead generation campaigns
- Collaborate with agencies and other vendor partners for technical training and support
- Evaluate emerging technologies in digital marketing for best performance
- Provide thought leadership and perspective for adoption where appropriate
- Provide Training on Digital Marketing to Students
- Maintain the Students Attendance

**Job Types**: Full-time, Regular / Permanent

**Benefits**:

- Health insurance
- Provident Fund

Schedule:

- Day shift

Ability to commute/relocate:

- Kolkata - 700091, West Bengal: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 3 years (preferred)
- total work: 3 years (preferred)

**Speak with the employer**

+91-XXXXXXXXXX



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