Search Engine Optimization

2 months ago

Gurgaon, India NJTECHNOS Full time

**About us**

Njtechnos is a full-service website development company offering quality web design, web development, app development and digital marketing. We help brands to flourish online and specialize in working with businesses World-wide.

Clients choose us because of our personalized service, we are experienced, innovative and give creative ideas the room to grow. As a result, we are trusted by leading brands, universities, and thousands of businesses. As specialists in web development, we also have expertise in developing ecommerce websites, business software and mobile apps.

**Position Title**
**Search Engine Optimization**

**Role Description**

**Key responsibilities**
- To maximize the return on investment (ROI) from paid search ads, conduct experiments, gather, and analyze data and results, and discover trends.
- Track, report, and evaluate PPC campaigns and website analytics projects.
- Manage campaign expenses while adhering to a spending plan, calculating monthly costs, and settling differences.
- For search engine marketing, improve the copy and landing pages.
- continual keyword research, expansion, and optimization
- Investigate and put suggestions for search engine optimization into practice.
- Study and evaluate the advertising links of competitors.
- Create and put into action a link-building plan.
- Work with the development team to make sure newly developed code complies with SEO best practices; collaborate with the editorial and marketing departments to advance SEO in content production and programming.

**Required skills/our expectation**
- Demonstrated SEO expertise
- Management of PPC campaigns across Google, Yahoo, and Bing with proven SEM experience.
- Strong comprehension of conversion, online customer acquisition, and performance marketing
- Extensive knowledge of website analytics software (e.g., Google Analytics, NetInsight, Omniture, Web Trends)
- Knowledge of bid management software (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
- Knowledge of A/B and multivariate tests
- Working familiarity with JavaScript, CSS, and HTML development
- Understanding of search engine algorithms and ranking considerations
- Current with the newest developments and SEO and SEM best practices

**Eligibility**
- Any graduate of any discipline

**Salary**: ₹12,000.00 - ₹30,000.00 per month

**Benefits**:

- Paid sick time
- Paid time off
- Work from home

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus
- Yearly bonus

**Education**:

- Bachelor's (preferred)

**Experience**:

- SEO: 1 year (preferred)
- PPC Campaign Management: 1 year (preferred)
- total work: 1 year (preferred)

Expected Start Date: 15/02/2023

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