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Copywriter

4 months ago

Salt Lake Kolkata West Bengal, India Arobit Business Solutions Private limited Full time

Job description

We are looking for a Social Media Copywriter to interact with our customers and promote our products and services on social networks.

Social Media Copywriter responsibilities include updating our social media pages, responding to followers, and tracking user engagement. To be successful in this role, you should have excellent web content writing skills and experience advertising on multiple social networks.

Ultimately, you will ensure we maintain a strong online voice and brand consistent with our marketing goals.

**Responsibilities**:
Write, edit, and publish engaging posts for various social networks, including Facebook, Twitter and Instagram

Optimize social media posts (language, tone, message) based on our target audience’s behaviors

Select appealing images and videos to complement the text

Update our social media pages with compelling company news

Coordinate with internal teams to create advertising posts (e.g. for events, open roles, and product releases)

Track and report on social media insights (traffic, engagement, shares, conversion rates)

Respond to questions and comments on our social media pages in a timely and accurate manner

Network with clients and industry professionals

Requirements and skills

Proven work experience as a Social Media Copywriter or similar role

Hands-on experience using various social media platforms to advertise

Solid knowledge of SEO, keyword research, and analytics tools (e.g. Google Analytics)

Familiarity with online paid advertising

Ability to deliver creative web content (text, image and video)

Excellent communication skills

BSc in Marketing, Communications, or relevant field

Pay: ₹10,000.00 - ₹15,000.00 per month

**Benefits**:

- Flexible schedule
- Leave encashment
- Paid sick time

Schedule:

- Day shift
- Weekend only

Supplemental pay types:

- Performance bonus
- Yearly bonus

**Experience**:

- total work: 1 year (preferred)

Work Location: In person